Cheerios’ Animated Music Videos by 72andSunny Promote Empathy, Inclusion and Kindness

Cheerios’ Animated Music Videos by 72andSunny Promote Empathy, Inclusion and Kindness

Cheerios has launched its ‘Right on Tracks’ campaign – a content series meant to further the brand’s mission of spreading positivity. In a time where kindness and compassion seem to be needed more than ever, Right on Tracks consists of four music videos designed to help parents, guardians or teachers spark conversations with their children […]

Burns Group & Labatt Blue Citra Lure Millennials Out of their Offices & into Nature with New Push

Burns Group & Labatt Blue Citra Lure Millennials Out of their Offices & into Nature with New Push

Brand transformation company, Burns Group, in partnership with FIFCO USA, one of the largest beer companies in the US, announced a new national campaign for Labatt Blue Citra, “Feral Office Workers.” Labatt Blue Citra is a new product from FIFCO that marries the taste, look and feel of trendy IPAs with an easy drinking lager. […]

Co-Partnership Unleashes ‘the Best of Dufftown’ in New Design for Mortlach

Co-Partnership Unleashes ‘the Best of Dufftown’ in New Design for Mortlach

Mortlach is a Scottish whisky with an impressive heritage and cult status amongst collectors. Looking more like a Cognac than a credible whisky, the previous packaging design failed to capture its brand story with its subtle screen-printed graphics that were lost in a dark bar or on the retail shelf. It was consequently in fast […]

Hennessy Debuts Ridley Scott Directed Short Film Taking Viewers on a Sensorial Odyssey

Hennessy Debuts Ridley Scott Directed Short Film Taking Viewers on a Sensorial Odyssey

Hennessy released an epic short film by legendary director Ridley Scott who visualises the odyssey experienced in every sip of Hennessy X.O. The campaign was created by the advertising agency DDB Paris, creative partner of Hennessy. The luxury spirits brand also announced that a 60-second version of the film will premiere in the US during The 91st […]

Lionel Messi and Mohamed Salah Go All In for the Love of Pepsi

Lionel Messi and Mohamed Salah Go All In for the Love of Pepsi

Pepsi premieres its 2019 global football campaign under the brand’s new international platform and tagline, ‘Pepsi, for the love of it’. Encouraging people to go all in for the things they love, ‘for the love of it’ is brought to life through the brand’s passion of football – which has been at the heart of […]

TBWA\Chiat\Day Unveils Special Edition Chocolates Representing Various Relationship Behaviours

TBWA\Chiat\Day Unveils Special Edition Chocolates Representing Various Relationship Behaviours

Ahead of Valentine’s Day in 2019, The One Love Foundation and TBWA\Chiat\Day NY have teamed up to launch the second instalment of #LoveBetter, an important campaign designed to encourage conversation on the differences between healthy and unhealthy relationships. This year’s campaign transforms the king of all Valentine’s treats – the box of chocolates – into a provocative […]

Sweet Baby Ray’s Doubles Down on Flavor with GYK Antler

Sweet Baby Ray’s Doubles Down on Flavor with GYK Antler

Sweet Baby Ray’s (SBR) unveils their newest ‘Double Down on Flavor’ campaign, which showcases multiple sauces that when combined create one amazing flavour. The campaign by American marketing agency GYK Antler, is part of a larger partnership with SBR that includes recipe creation and content creation for social. Source: GYK Antler

National Tea Day Team with Mental Health Charity Mind to Get People Talking Over a Cuppa

National Tea Day Team with Mental Health Charity Mind to Get People Talking Over a Cuppa

National Tea Day has partnered with leading mental health charity Mind to bring people together over tea and raise awareness around the benefits of sharing a cup of tea with friends or family to talk about what’s on their mind.  The partnership will coincide with the official National Tea Day which marks the Queen’s birthday […]

Dunkin’ Fuels Destiny in Epic New Ad from BBDO New York

Dunkin’ Fuels Destiny in Epic New Ad from BBDO New York

Dunkin’ debuted its new work during the Grammy Awards on February 10. It leads with an epic spot, befitting one of television’s must-see programs, and shines the spotlight on the brand’s role in keeping America running. The film, created by BBDO New York, is called ‘Fuel Your Destiny’. Reaching back into Dunkin’s history, ‘Fuel Your […]