FAB News

Burger King UK rewards marathon runners with a Whopper of a finish

Burger King UK is launching a campaign positioning the Whopper…

Calvet Partners with Helen McGinn to Drive Confidence and Discovery in the French Wine Aisle

As UK shoppers increasingly seek guidance and reassurance when buying…

DR. WILL’S TO LAUNCH OLIVE OIL MAYO INTO TESCO

Dr. Will’s is set to launch its Olive Oil Mayo…

eauYES SECURES BRAKES LISTING AS BRAND SEES SIGNIFICANT SUCCESS IN FOOD SERVICE

eauYES, the UK’s first flavoured sparkling mineral water, is celebrating…

NatureSweet Appoints 270B As Creative Agency of Record

Award-Winning Agency To Launch Brand Repositioning With New Creative Campaign…

Protein Ball Launches Attention-Grabbing Multi-Packs Under Its Ballsy By Nature Banner

May 26 sees The Protein Ball Co advance its minimally-processed…

Food

DR. WILL’S TO LAUNCH OLIVE OIL MAYO INTO TESCO

Dr. Will’s is set to launch its Olive Oil Mayo into 600+ Tesco stores nationwide from 20th April. The launch sees…

By Newsroom on April 16, 2026Comments Off on DR. WILL’S TO LAUNCH OLIVE OIL MAYO INTO TESCO

NatureSweet Appoints 270B As Creative Agency of Record

Award-Winning Agency To Launch Brand Repositioning With New Creative Campaign Launching In June NatureSweet, the #1 best-selling brand in snacking tomatoes,…

By Newsroom on April 14, 2026Comments Off on NatureSweet Appoints 270B As Creative Agency of Record

Protein Ball Launches Attention-Grabbing Multi-Packs Under Its Ballsy By Nature Banner

May 26 sees The Protein Ball Co advance its minimally-processed agenda with the arrival of its attention-seeking multipacks that have embraced…

By Newsroom on April 14, 2026Comments Off on Protein Ball Launches Attention-Grabbing Multi-Packs Under Its Ballsy By Nature Banner

Beverages

Calvet Partners with Helen McGinn to Drive Confidence and Discovery in the French Wine Aisle

As UK shoppers increasingly seek guidance and reassurance when buying…

By Newsroom on April 16, 2026Comments Off on Calvet Partners with Helen McGinn to Drive Confidence and Discovery in the French Wine Aisle

eauYES SECURES BRAKES LISTING AS BRAND SEES SIGNIFICANT SUCCESS IN FOOD SERVICE

eauYES, the UK’s first flavoured sparkling mineral water, is celebrating…

By Newsroom on April 14, 2026Comments Off on eauYES SECURES BRAKES LISTING AS BRAND SEES SIGNIFICANT SUCCESS IN FOOD SERVICE

3 MILLION AND COUNTING: THE COOL SHOT SWEEPING THE NATION

More than three million Baby Beer shots have already been poured across…

By Newsroom on April 13, 2026Comments Off on 3 MILLION AND COUNTING: THE COOL SHOT SWEEPING THE NATION

WKD unveils £10m ‘Got a WKD Side?’ campaign to recruit a new generation of drinkers, with creative by Continuous

WKD, the popular ready-to-drink brand, has launched a major new…

By Newsroom on April 2, 2026Comments Off on WKD unveils £10m ‘Got a WKD Side?’ campaign to recruit a new generation of drinkers, with creative by Continuous

Marketing

Advertising

Burger King UK rewards marathon runners with a Whopper of a finish

Burger King UK is launching a campaign positioning the Whopper as the ultimate post-race meal, timed to coincide with the biggest UK marathons. Created by BBH, “Burger King…

By Newsroom on April 22, 2026No Comment

WKD unveils £10m ‘Got a WKD Side?’ campaign to recruit a new generation of drinkers, with creative by Continuous

WKD, the popular ready-to-drink brand, has launched a major new campaign – ‘Got a WKD Side?’ – marking the first phase of a £10 million investment across 2026. Led…

By Newsroom on April 2, 2026Comments Off on WKD unveils £10m ‘Got a WKD Side?’ campaign to recruit a new generation of drinkers, with creative by Continuous

GOA WITH THE FLOW: THE NEW AGAVE SPIRIT REWRITING YOUR TEQUILA ORDER

If tequila has been your go-to, it might be time to clear some space on your drinks trolley. Now available in the UK via The Whisky Exchange, Maya…

By Newsroom on March 26, 2026Comments Off on GOA WITH THE FLOW: THE NEW AGAVE SPIRIT REWRITING YOUR TEQUILA ORDER

Packaging

SPARKING A NEW CATEGORY CRAVING FOR BAKE-AT-HOME COOKIE DOUGH: INDEPENDENT AGENCY BRANDON PARTNERS WITH BAKEAWAY TO LAUNCH DOH!

Independent branding agency Brandon is pleased to share the launch of its latest innovation project with BakeAway. From…

By Newsroom on April 8, 2026Comments Off on SPARKING A NEW CATEGORY CRAVING FOR BAKE-AT-HOME COOKIE DOUGH: INDEPENDENT AGENCY BRANDON PARTNERS WITH BAKEAWAY TO LAUNCH DOH!

Robot Food champions ‘all breeds and needs’ with strategic rebrand for Pooch & Mutt

Global creative agency Robot Food has partnered with UK pet care brand Pooch & Mutt to create a…

By Newsroom on April 1, 2026Comments Off on Robot Food champions ‘all breeds and needs’ with strategic rebrand for Pooch & Mutt

From Orot to Bucrana, the wine from an extreme land shaped by Moruba.

From Orot to Bucrana, the wine from an extreme land shaped by Moruba. This project redefines a winery…

By Newsroom on April 1, 2026Comments Off on From Orot to Bucrana, the wine from an extreme land shaped by Moruba.

FAB of the Day
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Awards

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

The 28th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on February 12, 2026

The 28th FAB Awards Are Now Open For Entries!

The 28th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on January 8, 2026

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 27th FAB Awards Show

The FAB Awards provided a bit of much needed cheer…

By Newsroom on June 6, 2025

FAB Finalists For The 27th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have…

By Newsroom on May 13, 2025

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

The 28th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on February 12, 2026

The 28th FAB Awards Are Now Open For Entries!

The 28th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on January 8, 2026

Industry leader Jenny Stanley releases updated connected packaging book addressing US regulatory transformation and AI-driven consumer experiences

Creative technology studio Appetite Creative today announced the release of the…

By Newsroom on October 30, 2025

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 27th FAB Awards Show

The FAB Awards provided a bit of much needed cheer…

By Newsroom on June 6, 2025

Calvet Partners with Helen McGinn to Drive Confidence and Discovery in the French Wine Aisle

As UK shoppers increasingly seek guidance and reassurance when…

By Newsroom on April 16, 2026

3 MILLION AND COUNTING: THE COOL SHOT SWEEPING THE NATION

More than three million Baby Beer shots have already been poured…

By Newsroom on April 13, 2026

WKD unveils £10m ‘Got a WKD Side?’ campaign to recruit a new generation of drinkers, with creative by Continuous

WKD, the popular ready-to-drink brand, has launched a major…

By Newsroom on April 2, 2026

From Orot to Bucrana, the wine from an extreme land shaped by Moruba.

From Orot to Bucrana, the wine from an extreme…

By Newsroom on April 1, 2026

eauYES SECURES BRAKES LISTING AS BRAND SEES SIGNIFICANT SUCCESS IN FOOD SERVICE

eauYES, the UK’s first flavoured sparkling mineral water, is…

By Newsroom on April 14, 2026

MEET THE NEW BIONA AND RAW VIBRANT LIVING KOMBUCHAS DESIGNED TO DO YOU GOOD WITH EVERY SIP

From cutting back on sugar to actively supporting gut…

By Newsroom on April 1, 2026

PHIZZ LAUNCHES NEW CAMPAIGN CELEBRATING EVERYDAY HYDRATION: ‘Phizz Makes It Better’

This month, Phizz, the UK’s No. 1 hydration enhancer,…

By Newsroom on March 18, 2026

What Are The Biggest Food And Beverage Trends of 2026? A Conversation With Ami Lawson, Managing Director of quench, Philadelphia, PA

We’re a quarter of the way through the first…

By Newsroom on March 11, 2026

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

The 28th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on February 12, 2026

The 28th FAB Awards Are Now Open For Entries!

The 28th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on January 8, 2026

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 27th FAB Awards Show

The FAB Awards provided a bit of much needed cheer…

By Newsroom on June 6, 2025

FAB Finalists For The 27th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have…

By Newsroom on May 13, 2025

Interview

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the…

By Newsroom on February 12, 2026Comments Off on Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

The FAB Awards have announced that Shaun Bowen, Co-Founder and Creative Partner of B&B Studio will Chair The Branding and Packaging Design Jury for…

By Newsroom on February 4, 2025Comments Off on Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

Features

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme…

By Newsroom on February 12, 2026Comments Off on Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!