WKD unveils £10m ‘Got a WKD Side?’ campaign to recruit a new generation of drinkers, with creative by Continuous
WKD, the popular ready-to-drink brand, has launched a major new campaign – ‘Got a WKD…
GOA WITH THE FLOW: THE NEW AGAVE SPIRIT REWRITING YOUR TEQUILA ORDER
If tequila has been your go-to, it might be time to clear some space on…
Campo Viejo returns to television with biggest media investment to date
The world’s number one Rioja brand, Campo Viejo, is doubling down on its dominance in…
PHIZZ LAUNCHES NEW CAMPAIGN CELEBRATING EVERYDAY HYDRATION: ‘Phizz Makes It Better’
This month, Phizz, the UK’s No. 1 hydration enhancer, launches its latest integrated campaign. Running…
What Are The Biggest Food And Beverage Trends of 2026? A Conversation With Ami Lawson, Managing Director of quench, Philadelphia, PA
We’re a quarter of the way through the first quarter of 2026, and it felt…
GUINNESS LAUNCHES NEW CAMPAIGN CELEBRATING THE WORLD’S MOST “EXTRA” PREMIER LEAGUE FANS
Guinness Extra brings Guinness’ Official Beer partnership with the Premier League to life in key…
Batchelors Super Noodles returns to our screens, with an irresistibly super new ad from McCANN.
In the brand’s first TV spot for seven years, Batchelors have served up a delicious…
Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!
The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries…
KFC Arabia Launches Korean BBQ Menu With the World’s Only Arabic-Speaking Korean Comedian
When the world’s only Arabic-speaking Korean comedian tries to rebrand “KFC” as “Korean Fried Chicken,”…
WARBURTONS LAUNCHES LATEST AD CAMPAIGN, “150 YEARS IN THE BAKING” STARRING MORGAN FREEMAN
Warburtons, Britain’s biggest family bakery, today unveiled the latest in its line of blockbuster TV ads, starring Hollywood legend Morgan Freeman. Watch the new ad, “150 Years in the Baking”, here.…
Leo UK launch fashion‑inspired McDonald’s Wraps campaign ‘All Flavour, No Mess’ campaign
Leo UK and McDonald’s have created ‘All Flavour, No Mess’, a product platform that relaunches…
FANS HAVE MORE FRIENDS: HEINEKEN® LAUNCHES NEW GLOBAL SPONSORSHIP PLATFORM WITH NEW YORK-BASED SOCIAL EXPERIMENT
On Matchday 8, the busiest night of the UEFA Champions League, Heineken® ran a real-life…
Saatchi & Saatchi and OREO celebrate the Nepo Cookie that’s Born of Two Icons
Saatchi & Saatchi’s and Mondelēz International have launched Born of Two Icons, a playful new campaign spotlighting…
Pip & Nut Goes Nuts Across the London Underground
Pip & Nut, the UK’s number one nut butter brand, is celebrating its obsession-inducing taste…
Yes Chef! Merchant Gourmet’s ‘Yes Chef’ campaign encourages everyone to embrace their inner chef
The new ‘Yes Chef’ campaign from Insiders launches across OOH, VOD, social and digital. This…
Cadbury Dairy Milk celebrates the small gestures that bring us closer in ‘Homesick’, a heartfelt campaign by VCCP
Cadbury Dairy Milk has unveiled ‘Homesick’, a poignant new campaign created by global creative agency of…