On World Consumers’ Day, people searching for competitors on Google ended up finding reasons to choose BK Last Saturday, March 15, during Consumer Week, Burger King® launched an unexpected stunt: the brand distributed exclusive discount coupons in a hyper-targeted, geolocated way, strategically placed in search results for competitor locations on Google Maps. Photos were taken and posted […]
Qima Café has opened its second site in Covent Garden, unveiling a new flagship destination that brings together the world’s finest coffees with an innovative design by award-winning DLSM Studio (formally DesignLSM). Building on the success of their original Warren Street collaboration, this new space marks a fresh chapter for Qima Café as the UK’s […]
April 2025 sees Glasgow-based vybey advance its mission to spread positive vibes via the eagerly anticipated launch of its 3-strong range of plant-based, Complete Nutrition bars that takes all its invaluable plant protein learnings into on-the-go snacking bars. vybey’s NEW 3- strong bar offer includes: An indulgent, rich & fudgy Chocolate Brownie, A sweet yet […]
Greatergood® Brand Design Agency has partnered with Oddbox on the design of their first retail product range – a line of fresh cooking sauces crafted from rescued vegetables. The Challenge: Differentiating Freshness in a Saturated Market Entering the retail space, Oddbox faced the challenge of distinguishing their fresh cooking sauces from the plethora of jarred options. […]
Lost Sheep Coffee has extended its RTD Canned Coffee range with a new speciality-grade Iced Caramel Latte that is made by coffee roasters and is 100% traceable to origin. Joining the brand’s award-winning RTD Iced Latte and Iced Mocha, The New! Lost Sheep Iced Caramel Latte (with tasting notes of milk and butterscotch) is crafted with […]
Lee Kum Kee is firing up UK supermarkets with the launch of a bold new chilli sauce trio – WOW Chilli Sauces. Launched in Sainsbury’s stores across the UK, alongside Ocado, Amazon, and independent Asian retailers, the new sauces mark an exciting new direction for Lee Kum Kee, whose food heritage spans over 130 years. Known globally for […]
Part of the wider ‘Feed Your Urge’ creative platform, commuter-focused executions showcase oven-bubbling deliciousness straight from the freezer Independent creative agency Quiet Storm has created a campaign for frozen pizza brand Chicago Town’s Takeaway range, positioning it as a “no-delays” option for pizza lovers who don’t want to fork out or – wait for take-out […]
After taking the UK snacking market by storm last year, award-winning frozen snack brand trüfrü, owned by Mars Incorporated, is celebrating the introduction of two new flavours; Blueberries in White & Dark Chocolate and Raspberries in White & Milk Chocolate. Both new variants will launch as retail exclusives; Blueberries in White & Dark Chocolate will be available from […]
The 27th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands and outlets and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Craft, […]
Full Bonsucro Chain of Custody Certification Achieved / Wins First-Ever US Listing Spirited Union, the world’s first botanical rum company, has achieved an important environmental goal – full ‘Chain of Custody’ certification by Bonsucro, the global sugarcane sustainability organisation. The Amsterdam-based company has always championed ethical practices by purchasing, as a member since 2022, Bonsucro-certified […]