FAB News

WMH&I has reimagined the brand identity of Redbreast, the world’s most-awarded…

WMH&I elevates Redbreast’s iconic Robin into a premium whiskey brand world

WMH&I has reimagined the brand identity of Redbreast, the world’s most-awarded…

The Elephant Room launches new brand identity and global campaign for The Botanist gin

Award-winning creative agency, The Elephant Room, is launching a new…

First-ever 3.5 Meter-Long Noodle Lets Gamers Eat Without Pausing Gameplay

The One Noodle from Haraku Ramen is an unbreakable, flavor-packed…

TANQUERAY NO. TEN LAUNCHES THE ‘COCKTAIL OF DREAMS’ EXPERIMENT

Combining technology with cocktail artistry, Tanqueray No. TEN and its…

MADE FOR DRINK CELEBRATES SUBLIME UNION BETWEEN PORK SCRATCHING SEASONING & BEST-IN-CLASS CRISPS

If head-turning flavour marriages are what you’re seeking, look no…

A Golden Gift: Elevating Easter for Lindt Gold Bunny

Easter is filled with familiar sights—bunnies, flowers, springtime scenes—but only…

Food

First-ever 3.5 Meter-Long Noodle Lets Gamers Eat Without Pausing Gameplay

The One Noodle from Haraku Ramen is an unbreakable, flavor-packed strand crafted for seamless eating — so players can stay in…

By Newsroom on April 2, 2025Comments Off on First-ever 3.5 Meter-Long Noodle Lets Gamers Eat Without Pausing Gameplay

MADE FOR DRINK CELEBRATES SUBLIME UNION BETWEEN PORK SCRATCHING SEASONING & BEST-IN-CLASS CRISPS

If head-turning flavour marriages are what you’re seeking, look no further than seasoned crisp aficionados Made for Drink who have joined…

By Newsroom on April 1, 2025Comments Off on MADE FOR DRINK CELEBRATES SUBLIME UNION BETWEEN PORK SCRATCHING SEASONING & BEST-IN-CLASS CRISPS

A Golden Gift: Elevating Easter for Lindt Gold Bunny

Easter is filled with familiar sights—bunnies, flowers, springtime scenes—but only one brand has an icon as legendary as the Lindt Gold Bunny.…

By Newsroom on April 1, 2025Comments Off on A Golden Gift: Elevating Easter for Lindt Gold Bunny

Beverages

WMH&I elevates Redbreast’s iconic Robin into a premium whiskey brand world

WMH&I has reimagined the brand identity of Redbreast, the world’s most-awarded…

By Newsroom on April 4, 2025No Comment

The Elephant Room launches new brand identity and global campaign for The Botanist gin

Award-winning creative agency, The Elephant Room, is launching a new…

By Newsroom on April 2, 2025Comments Off on The Elephant Room launches new brand identity and global campaign for The Botanist gin

TANQUERAY NO. TEN LAUNCHES THE ‘COCKTAIL OF DREAMS’ EXPERIMENT

Combining technology with cocktail artistry, Tanqueray No. TEN and its…

By Newsroom on April 2, 2025Comments Off on TANQUERAY NO. TEN LAUNCHES THE ‘COCKTAIL OF DREAMS’ EXPERIMENT

‘Join the Bubbly Movement’ with CO2 YOU, the must-have subscription service that delivers sparkling water makers & CO2 refills to your door

CO2 YOU is an ambitious e-comm business gaining traction through…

By Newsroom on April 1, 2025Comments Off on ‘Join the Bubbly Movement’ with CO2 YOU, the must-have subscription service that delivers sparkling water makers & CO2 refills to your door

Marketing

Advertising

Guinness Street Studio: Guinness transformed traditional billboards into a real-time product shot street studio, creating the most convincing ads directed and crafted by people

Imagined and developed with creative agency Fred & Farid Shanghai In a groundbreaking marketing initiative, Guinness has unveiled the innovative Guinness Street Studio, – a campaign developed with…

By Newsroom on March 27, 2025Comments Off on Guinness Street Studio: Guinness transformed traditional billboards into a real-time product shot street studio, creating the most convincing ads directed and crafted by people

Join the Oat Cult – new overnight oats brand launches cinematic, surreal and comedic film onto TV and social

Pagan rituals, dark comedy and breakfast aren’t usually found in the same sentence – but a new ad from overnight oats brand Oat Cult, is about to change all…

By Newsroom on March 25, 2025Comments Off on Join the Oat Cult – new overnight oats brand launches cinematic, surreal and comedic film onto TV and social

Walkers and Heinz tease their latest collaboration with OOH campaign

Hot on the heels of the viral reintroduction of Lea & Perrins Worcester Sauce flavour crisps, Heinz and Walkers have once again piqued the curiosity (and tastebuds) of…

By Newsroom on March 18, 2025Comments Off on Walkers and Heinz tease their latest collaboration with OOH campaign

Packaging

The Elephant Room launches new brand identity and global campaign for The Botanist gin

Award-winning creative agency, The Elephant Room, is launching a new brand identity for The Botanist gin, as a…

By Newsroom on April 2, 2025Comments Off on The Elephant Room launches new brand identity and global campaign for The Botanist gin

A Golden Gift: Elevating Easter for Lindt Gold Bunny

Easter is filled with familiar sights—bunnies, flowers, springtime scenes—but only one brand has an icon as legendary as…

By Newsroom on April 1, 2025Comments Off on A Golden Gift: Elevating Easter for Lindt Gold Bunny

Tinner Bros. Whisky Co. – A Bold Story of Rebellion & Craft

This brand creation for Southwestern Distillery is born from the legend of two nineteenth century Cornish brothers who…

By Newsroom on March 25, 2025Comments Off on Tinner Bros. Whisky Co. – A Bold Story of Rebellion & Craft

FAB of the Day
Innovation
Alcoholic
Non Alcoholic
Awards

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to the 27th FAB Awards by March 7th!

The 27th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on February 26, 2025

Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

The FAB Awards have announced that Shaun Bowen, Co-Founder…

By Newsroom on February 4, 2025

The 27th FAB Awards Are Now Open For Entries!

The 27th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on January 22, 2025

What secret lies in Co-Partnership’s design for Divulge by The Prisoner?

The Prisoner briefed Co-Partnership to elevate low alcohol wine…

By Newsroom on January 10, 2025

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to the 27th FAB Awards by March 7th!

The 27th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on February 26, 2025

Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

The FAB Awards have announced that Shaun Bowen, Co-Founder…

By Newsroom on February 4, 2025

The 27th FAB Awards Are Now Open For Entries!

The 27th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on January 22, 2025

What secret lies in Co-Partnership’s design for Divulge by The Prisoner?

The Prisoner briefed Co-Partnership to elevate low alcohol wine…

By Newsroom on January 10, 2025

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to the 27th FAB Awards by March 7th!

The 27th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on February 26, 2025

Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

The FAB Awards have announced that Shaun Bowen, Co-Founder…

By Newsroom on February 4, 2025

The 27th FAB Awards Are Now Open For Entries!

The 27th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on January 22, 2025

HORL 1993 Launch HORL 3 Range of Sharpeners

HORL, a Freiburg-based company, is taking knife sharpening to…

By Newsroom on November 20, 2024

WMH&I elevates Redbreast’s iconic Robin into a premium whiskey brand world

WMH&I has reimagined the brand identity of Redbreast, the world’s…

By Newsroom on April 4, 2025

The Elephant Room launches new brand identity and global campaign for The Botanist gin

Award-winning creative agency, The Elephant Room, is launching a…

By Newsroom on April 2, 2025

TANQUERAY NO. TEN LAUNCHES THE ‘COCKTAIL OF DREAMS’ EXPERIMENT

Combining technology with cocktail artistry, Tanqueray No. TEN and…

By Newsroom on April 2, 2025

Guinness Street Studio: Guinness transformed traditional billboards into a real-time product shot street studio, creating the most convincing ads directed and crafted by people

Imagined and developed with creative agency Fred & Farid…

By Newsroom on March 27, 2025

‘Join the Bubbly Movement’ with CO2 YOU, the must-have subscription service that delivers sparkling water makers & CO2 refills to your door

CO2 YOU is an ambitious e-comm business gaining traction…

By Newsroom on April 1, 2025

“SHARE A COKE” IS COMING BACK TO GREAT BRITAIN

The magic of finding your name on the iconic…

By Newsroom on March 27, 2025

Bloom Takes The Inch’s Cider Success Story Into The Alcohol Free Category

Speaking to the growing alcohol-free audience, the new line…

By Newsroom on March 19, 2025

Lost Sheep Coffee extends its game-changing RTD Coffee range with New! Iced Caramel Latte

Lost Sheep Coffee has extended its RTD Canned Coffee range…

By Newsroom on March 11, 2025

Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

The FAB Awards have announced that Shaun Bowen, Co-Founder…

By Newsroom on February 4, 2025

The 27th FAB Awards Are Now Open For Entries!

The 27th edition of The FAB Awards are now “calling for entries”. In…

By Newsroom on January 22, 2025

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 26th FAB Awards Show

The FAB Awards provided a bit of much needed cheer…

By Newsroom on June 6, 2024

FAB Finalists For The 26th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have…

By Newsroom on May 14, 2024

Interview

Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

The FAB Awards have announced that Shaun Bowen, Co-Founder and Creative Partner of B&B Studio will Chair The Branding and Packaging Design Jury for…

By Newsroom on February 4, 2025Comments Off on Shaun Bowen To Chair The Branding & Packaging Design Jury at The 27th FAB Awards

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 26th FAB Awards Show

The FAB Awards provided a bit of much needed cheer this week with the 26th Edition of their Awards hosted as an Awards Presentation Party on Thursday,…

By Newsroom on June 6, 2024Comments Off on The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 26th FAB Awards Show

Features

The 27th FAB Awards Are Now Open For Entries!

The 27th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme…

By Newsroom on January 22, 2025Comments Off on The 27th FAB Awards Are Now Open For Entries!