DOGFLUENCERS PROVIDES ‘EVERYDAY AFFORDABLE’ INFLUENCER MOMENTUM FOR AMBITIOUS UNDERDOG BRANDS

DOGFLUENCERS PROVIDES ‘EVERYDAY AFFORDABLE’ INFLUENCER MOMENTUM FOR AMBITIOUS UNDERDOG BRANDS

It’s a consistent truth that best practices and ideas fostered within human food and drink often make a seamless transition into the thriving world of ‘pet parents’ and their four-legged friends. For example, a staggering amount of NEW petfood innovation can trace its beginnings back to the pandemic, a by-product of health-conscious humans reviewing and […]

ALDI LAUNCHES NEW NANDO’S INSPIRED MACARONI CHEESE

ALDI LAUNCHES NEW NANDO’S INSPIRED MACARONI CHEESE

Supermarket Aldi is rolling out its rich, ultra-creamy NEW Roosters Macaroni Cheese (£1.49, 200g) as part of its Roosters range which is back by popular demand to rival high street restaurant, Nando’s. Launching on 25th July, shoppers’ hearts are sure to melt not only from the gooey goodness, but the un-cheddar-bly satisfying price as well. Even better, shoppers can pair this […]

Energy so powerful it must be Super Natural!

Energy so powerful it must be Super Natural!

Introducing Tenzing Natural Energy‘s latest innovation: the Super Natural Energy can. An out-of-this-world way of getting your plant-based energy fuel while staying planet-positive. The Fiery Mango can pushes the boundaries of natural energy. With 200mg of natural caffeine and a extraordinary super-ingredient, cordycepsit takes the crown as the most badass, powerful energy drink on the […]

Rankin and Southpaw Creative Agency Unveil New Brand Campaign, ‘Raise Expectations’ for The Glendronach Whisky

Rankin and Southpaw Creative Agency Unveil New Brand Campaign, ‘Raise Expectations’ for The Glendronach Whisky

The Glendronach Distillery, renowned for its exceptional single malt Scotch whisky has launched a new global brand campaign, “Raise Expectations,” developed and executed by strategic creative agency Southpaw and shot by photographer & director Rankin. The campaign tells the compelling story of its unique liquid – a robust Highland spirit matured in rare Spanish sherry casks from […]

McDonald’s Austria tells a story of true friendship with latest TV spot

McDonald’s Austria tells a story of true friendship with latest TV spot

McDonald’s Austria has launched a new integrated brand campaign celebrating the power of McDonald’s when it comes to connecting and uplifting its customers – turning everyday moments golden. “Best Friends”, created by DDB Vienna, launches today with a hero 60” TV spot. Directed by Micky Suelzer, the film follows the journey of a McDonald’s order, where […]

Cadbury uses the power of AI to let the public star in 200 years of classic Cadbury advertising

Cadbury uses the power of AI to let the public star in 200 years of classic Cadbury advertising

Cadbury has today launched a new Gen-AI powered tool named ‘My Cadbury Era’ which places users in classic Cadbury posters to celebrate its 200 year heritage, with a new campaign activation from its agency of record VCCP London. Building on the Yours For 200 Years campaign, which celebrates Cadbury’s 200th anniversary and its long-standing relationship with the […]

CHOCOLATE TREASURE BECOMES LATEST ADDITION TO POPCORN KITCHEN’s GROWING HOME POPPING PORTFOLIO

CHOCOLATE TREASURE BECOMES LATEST ADDITION TO POPCORN KITCHEN’s GROWING HOME POPPING PORTFOLIO

Having tripled volumes year-on year it’s perhaps not surprising that Popcorn Kitchen’s Home Popping portfolio has becoming a leading light within the Popcorn Kitchen, only a year on from being launched. It also explains the enthusiasm with which Chocolate Treasure has been received as the very latest arrival to the business’s 2024 Christmas line-up. Gold doubloons […]

POPCORN KITCHEN CHAMPIONS BIG BAGS OF GOURMET POPPING KERNELS THAT ENABLE AVANT-GARDE POPCORN ENTHUSIASTS TO CREATE FINE-SNACKING FLAVOUR FORMATS FROM SCRATCH

POPCORN KITCHEN CHAMPIONS BIG BAGS OF GOURMET POPPING KERNELS THAT ENABLE AVANT-GARDE POPCORN ENTHUSIASTS TO CREATE FINE-SNACKING FLAVOUR FORMATS FROM SCRATCH

There’s no doubt that Popcorn Kitchen is a brand with the wind in its sails! Sales are racing ahead like a possessed express train, B-Corp membership has been secured within a year and an ambitious NPD conveyor belt is juddering in eager anticipation of what’s coming down the line in the run-up to Christmas. First out […]

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