Food Giant Dole Appoints St Luke’s To Global Communications Roster

Food Giant Dole Appoints St Luke’s To Global Communications Roster

Global food giant Dole Packaged Foods is delighted to announce it has appointed St Luke’s to its global roster following an internal review and test project. St Luke’s will work with Dole on adhoc creative projects that are born out of the global purpose platform “Sunshine For AllTM”.     Earlier this year Dole announced The Dole Promise, with its three […]

Frubes Is On A Mission To Be Mischievous

With new design, ATL campaign & promotion

Frubes Is On A Mission To Be Mischievous

Frubes, the great tasting yogurt snack, is aiming to drive cut-through and build upon the momentum it has seen in September with its new pack design, ATL campaign, and gift-in-pack promotion.  Available now, the new and improved design showcases ‘Fruberly Fingerz’ on-pack. This arts and crafts activity brings to life its characters to further drive […]

Captain Birds Eye Launches Beard Kit To Get Brits Looking Shipshape

The nation’s favourite silver-whiskered seafarer has launched his latest limited-edition stocking filler - Captain Birds Eye’s Shipshape Beard Kit

Captain Birds Eye Launches Beard Kit To Get Brits Looking Shipshape

2020 has seen many people turn to new personal care routines, with nearly a quarter (22%) of Brits spending more time on their regime during lockdown, and almost a third (31%) of men using time away from the office as a chance to experiment with a new beard or moustache.   Instantly recognisable by his signature […]

BACARDÍ Launch Global Dance Collaboration with Diversity, Alesha Dixon and Meek Mill

DIVERSITY TEAM UP WITH BACARDÍ® RUM TO GET YOU TO SHAKE YOUR BODY AND DO THAT “CONGA” FEAT. YOU

BACARDÍ Launch Global Dance Collaboration with Diversity, Alesha Dixon and Meek Mill

 RUM FANS CAN SUBMIT THEIR DANCE MOVES FOR A CHANCE TO STAR IN THE OFFICIAL MUSIC VIDEO OF THE FIRST-EVER REMAKE OF GLOBAL HIT SINGLE “CONGA” ALONGSIDE DIVERSITY, ALESHA DIXON, MEEK MILL, LESLIE GRACE AND PRODUCER BOI-1DA   EXCLUSIVE VIRTUAL DANCE CLASS FROM JORDAN, PERRI AND DIVERSITY MEMBERS WILL HELP THE UK TO SHAKE AND SHARPEN THEIR DANCE MOVES AHEAD OF SUBMISSION . BACARDÍ is challenging rum fans across the UK to find […]

GPA Luxury Create A Designer Pack For Don Papa’ Masskara Rum

GPA Luxury Create A Designer Pack For Don Papa’ Masskara Rum

GPA Luxury team was recently approached by Don Papa and asked to create a designer pack for their Masskara rum. Unlike most mass market packs, GPA’s creation features a decorated removable element: a fan that can be slipped out and used to keep cool in style. The pack has two halves wrapped in illustrated art […]

New Alpen Light bar set to delight cereal bar snackers

New Alpen Light bar set to delight cereal bar snackers

Weetabix Food Company is launching a new variant this winter to its Alpen Light bars range, White Chocolate, Raspberry & Shortcake, appealing to UK consumers who are looking for healthier snacks. Priced at £1.99 MRSP for a pack of five and available instore now at a promotional price of £1, the new Alpen Light bar […]

Lavazza gives its ‘More than Italian’ campaign a refresh ahead of Christmas

Featuring key players from Arsenal and Liverpool FC, the commercial is set to run for six weeks

Lavazza gives its ‘More than Italian’ campaign a refresh ahead of Christmas

Celebrated Italian coffee brand, Lavazza, is releasing an updated version of its successful ‘More than Italian’ commercial ahead of the Christmas festivities. Airing from 16thNovember, the campaign will run for six weeks across TV and digital channels in UK & Ireland. The ‘More than Italian’ TV creative first made its way to our screens in […]

Domino’s launches new brand platform with VCCP

We Got This: don’t risk takeaway roulette

Domino’s launches new brand platform with VCCP

Takeaways are a big decision that can make or break an evening. If you get it right then everyone is happy, but if you get it wrong then it’s not just the meal that’s ruined, it’s the whole evening.  That’s why Domino’s has launched a new through-the-line brand platform – ‘We Got This’ – to […]

Pringles declares “Let’s Celebrate” in new Christmas campaign by Grey London

Pringles declares “Let’s Celebrate” in new Christmas campaign by Grey London

As winter approaches, Pringles is encouraging customers to celebrate those special indoor moments with a new campaign that demonstrates how even the smallest occasion can be transformed into an opportunity for playful sociability – especially when you have a can of Pringles in hand.  Grey London’s campaign brings a festive, upbeat message of celebration during […]

Nectar360 partners with CitrusAd to launch world leading retail media platform to brands

Nectar360 partners with CitrusAd to launch world leading retail media platform to brands

Nectar360, part of the Sainsbury’s business, is working with market-leading retail media technology company, CitrusAd, to launch a retail media platform that enables brands and ad agencies to launch targeted sponsored product, banner advertising and return on investment (ROI) reporting and analytics across Sainsburys.co.uk. Nectar360 builds loyalty and personal connections with customers for the biggest UK and global […]

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