Brands across company’s portfolio including BACARDÍ®, MARTINI®, GREY GOOSE®, BOMBAY SAPPHIRE®, DEWAR’S® and ANGEL’S ENVY® unite to help produce more than
267,000 gallons (1.1 million liters) of hand sanitizers.
Family-owned Bacardi has expanded its commitment across countries and brands to help produce more than 237,000 gallons (900,000 liters) of hand sanitizers, as worldwide demand continues to exceed supply in efforts to reduce the risk of COVID-19. This week, eight Bacardi-owned manufacturing sites across the United States, Mexico, France, England, Italy and Scotland are joining […]
With the UK entering its first week in lockdown, many businesses have hit the brakes on all fronts. We are seeing plenty of companies batten down the hatches, waiting for the storm to pass. This is a perfectly reasonable reaction to the uncertainty of COVID-19, and for many it is the only way to survive. […]
Echo Brand Design has created a new premium packaging and structural design for English Tea Shop’s new range of Whole Leaf Tea, highlighting the brand’s sustainability credentials
Independent design and innovation agency Echo Brand Design today reveals its latest collaboration with English Tea Shop in the form of its innovative premium packaging for a new range of Whole Leaf Teas.As part of its ongoing work for the brand over the last 4 years, Echo conceived and designed the innovative packaging for a […]
Serviceplan Campaign Unites with Germany’s food retailer PENNY to launch communication initiative thanking unsung heroes working in their supermarkets to ensure each neighbourhood has essential food and supplies at this time of national crisis.
The German food retailer PENNY has launched a broad communication campaign with the motto#helpfirst or #erstmalhelfen meaning: to help is the first priority. The campaign consists of TV and online commercials, print ads and social media communication. PENNY thanks all colleagues in roughly 2,200 stores in Germany and the entire logistics team who, in this […]
Everything from thank-you meals for key workers to food deliveries to isolated friends and family can now be bought online, as gift card platform Toggle makes its service free for the duration of the coronavirus lockdown. Toggle has already been used to set up a free pizza delivery service for NHS workers in London, while restaurants and […]
Des O’Flanagan, PubAid co-founder, said: “The Covid-19 pandemic may have closed pubs for now, but their support for their local communities remains undiminished as licensees up and down the country adapt to offer local people practical, social and emotional support to help them weather this unprecedented crisis. If ever there were proof that pubs are a […]
Transforming YAU from a generic Hong Kong craft beer brand into a boldly unique hyper-local expression that embraces the playful absurdities of Hong Kong life.
The Design Bridge Singapore Studio shares details of the team’s striking transformation of the craft beer brand YAU from Hong Kong, which has ignited new appeal in the competitive craft beer market. The vibrant new branding draws on witty Hong Kong colloquialisms, and a collaboration with local illustrators Brainrental, rooting the brand firmly within local […]
East London based Signature Brew is on a mission: to revolutionise the quality of beer at live music events. Launched in 2011, Signature is the world’s number one brewery for band collaboration beers, having brewed with Idles, Mogwai, Alt-J, Slaves, Mastodon, Frank Turner, Rodney P, Enter Shikari and many more. With a fresh look and feel from renowned branding experts, B&B, 2020 sees Signature launch their core […]
Tom Harvey, co-founder YesMore, drinks and hospitality marketing agency
“There is no doubt that closing pubs, restaurants and cafes in the UK will have a devastating effect on jobs, livelihoods, community and the high street for many months and possibly years to come. Many high street eateries and bars are already struggling, so this could well be the final nail in the coffin for […]
Ella’s Kitchen, the UK’s number one baby food brand today launches a “Dairy Free” range with concept and packaging by design consultancy Brandon. The range that includes 3 SKU’s across breakfast, yoghurt and puddings will sit next to the existing core Ella’s Kitchen range on shelf offering a coconut milk alternative. Ella’s Kitchen worked closely with Brandon who […]