ZEO raises the bar with a design by Knockout

ZEO raises the bar with a design by Knockout

Drinks design specialists at Knockout have created a new identity and bottle design for ZEO, a range of sophisticated, sensorial zero-alcohol spirits. The brand’s first two variants, Botanical Dry and Spiced Oak, arrived in the UK market this November. Unlike other non-alcoholic spirits, ZEO possesses a sensorial dimension which mirrors the physiological effect of alcohol. […]

Miller Genuine Draft Recaptures ‘Genuineness’ with Brand Refresh

Miller Genuine Draft Recaptures ‘Genuineness’ with Brand Refresh

Molson Coors Beverage Company has unveiled a game-changing new identity for ’90s icon Miller Genuine Draft (MGD) in a move to reinvigorate the brand. Working with global brand-led creative agency BrandOpus, the bold overhaul restores the authenticity of the brand and reflects the ‘genuineness’ at its core. It launches across North America this month. Famous […]

SIS4ERS Launch 20CL Range To Increase Webshop Sales

SIS4ERS Launch 20CL Range To Increase Webshop Sales

Salford’s SIS4ERS DISTILLERY has launched a range 20CL bottles across its five gin flavours.  The new ‘smaller bottles’ will be available in the brands Signature, Lime and Thyme, Strawberry, Caramel Espresso and Passion Fruit and Cardamom gins. The gin makers are hoping the new variants will support the growing the SIS4ERS Distillery webshop, giving shoppers […]

Pizza Hut and KFC go global in the internet breaking collab of 2021

Pizza Hut and KFC go global in the internet breaking collab of 2021

Two of the world’s most loved brands are joining forces to launch the Pizza Hut KFC Popcorn Chicken Pizza – a collaboration so delicious it might just break the internet.  The global integrated campaign, created by Iris, launches in the UK today with a 30” announcement film starring Pizza Hut’s long-time brand ambassador, Parker J Parkerson. Parker warns the […]

Nestlé Cereals launches new Shreddies brand campaign “Shreddie for Anything” with Nick ‘Get It Done’ Knowles

Nestlé Cereals launches new Shreddies brand campaign “Shreddie for Anything” with Nick ‘Get It Done’ Knowles

Nestlé Cereals has launched a bold, new UK campaign created by McCann London aimed at empowering British families to be ‘Shreddie For Anything’. Shreddies turned to the only man that can captivate an entire nation to re-establish the classic British breakfast cereal. Some say he built Milton Keynes in a week; others say he does not believe in scaffolding. Nick […]

Mars Petcare’s CESAR Brand Launches New Ad Campaign: Wholesome Bowls

To introduce their line of WHOLESOME BOWLS Wet Dog Food, CESAR has launched a campaign highlighting how much better it is to be a dog today than in the past.

Mars Petcare’s CESAR Brand Launches New Ad Campaign: Wholesome Bowls

The use of terms like “pet parents” and “fur babies” imply that pets are increasingly becoming integral members of our families. From having their favorite stick used as kindling to waiting on owners to finish their never-ending chores, dogs have come a long way from being our lovable burdens to our equals. In this new ad campaign, […]

Royal Salute Blended Scotch Whisky by GPA Luxury

Royal Salute Blended Scotch Whisky by GPA Luxury

GPA Luxury recently finished crafting three packs for Royal Salute’s Signature Blend whisky. Each pack celebrates something different – including Royal Garden Parties – and features unique illustrations by its own artist. The luxury packaging manufacturer used bright and vivid full colour print and spot colours, as well as multiple embellishments, to create impressive exteriors […]

John Walker & Sons King George V Chinese New Year – A Limited Edition Pack by GPA Luxury

John Walker & Sons King George V Chinese New Year – A Limited Edition Pack by GPA Luxury

John Walker & Sons King George V is a blended whisky that was released to commemorate the Royal Warrant awarded to Johnnie Walker in 1934. This year, the whisky is available to buy in a limited edition pack that celebrates Chinese New Year. GPA Luxury constructed the pack from premium recycled grey board, and wrapped […]

Who Wot Why launches Pip & Nut’s First TV Campaign elevating breakfast to a show stopping occasion

Who Wot Why launches Pip & Nut’s First TV Campaign elevating breakfast to a show stopping occasion

Pip & Nut launch their first ever TV ad with creative partner Who Wot Why to drive awareness of their award winning range of natural, palm oil free Peanut Butter.  The ‘Pipirazzi’ ad focuses on the insight of Pip & Nut superfans who love eating nut butters but are equally as obsessed with taking pictures […]

The McDonald’s legacy has a new look – Pearlfisher redesigns McDonald’s’ global packaging system

The McDonald’s legacy has a new look – Pearlfisher redesigns McDonald’s’ global packaging system

Over the last 65 years, McDonald’s restaurants have become beloved for quality food and convenience. With over 60 million touchpoints every day, packaging matters. Pearlfisher partnered with McDonald’s for a multi-year redesign of the brand’s global packaging system. At the center of the redesign is a graphics system, which serves as a single visual framework […]