BAKE BOLD: BRANDON ROLLS OUT REBRAND FOR THE UK’S LEADING PASTRY BRAND, JUS-ROL

BAKE BOLD: BRANDON ROLLS OUT REBRAND FOR THE UK’S LEADING PASTRY BRAND, JUS-ROL

Independent branding agency Brandon is pleased to share details of its latest work with the UK’s leading pastry dough brand, Jus-Rol. Rolling out across the UK and Ireland in June, Brandon’s partnership with the Jus-Rol team includes design strategy, visual identity, and a new packaging design system for the brand’s chilled, Ready to Create, and […]

Vybey Enters The Functional Soft Drinks Fray With Collagen + Energy Offering

Vybey Enters The Functional Soft Drinks Fray With Collagen + Energy Offering

For all the ‘positive energy’ that currently resides around better-for-you drinks, it remains a disjointed, dysfunctional fixture with so many of the leading lights prioritizing one primary need, be that collagen support, energy or hydration. vybey saw the opportunity to bring 3 distinct yet inter-connected need states (energy, focus, collagen support and light hydration) within one […]

FIRE UP THE BBQ… WITHOUT LEAVING YOUR KITCHEN

FIRE UP THE BBQ… WITHOUT LEAVING YOUR KITCHEN

SimplyCook launches smokehouse road trip BBQ collection for banquet feasting this Summer BBQ season has officially landed and this year, it is not just about burgers and bangers. Recipe kit brand SimplyCook is turning up the heat with the launch of its Smokehouse Roadtrip BBQ Collection, designed to bring big, bold, American-inspired BBQ flavours straight […]

Quench’s 2026 Food & Beverage Trend Report Reveals The Forces Shaping The Future Of The Industry

Quench’s 2026 Food & Beverage Trend Report Reveals The Forces Shaping The Future Of The Industry

From apocalyptic planning to predictive forecasting, this year’s insights redefine how brands must think, act, and innovate What will shape the way we eat and drink in 2026? quench’s 17th Food & Beverage Trend Report breaks it down with 14 emerging forces that will define how consumers discover and engage with brands in the year ahead. Insights from the […]

FEARNE & ROSIE CELEBRATES SUCCESS FOR STRAWBERRY

FEARNE & ROSIE CELEBRATES SUCCESS FOR STRAWBERRY

This month, Fearne & Rosie, the UK’s fastest-growing jam brand, is celebrating a new milestone for its duo of Strawberry Preserves, as it continues to drive distribution for its reduced sugar range. From 1st June, Tesco will take Fearne & Rosie’s classic Strawberry Preserve in over 1,000 stores nationwide. The supermarket has also confirmed listings […]

WHITE RABBIT WIDENS NATIONAL DISTRIBUTION WITH ADDITION OF ASDA LAUNCH & MORRISONS RANGE EXTENSION

WHITE RABBIT WIDENS NATIONAL DISTRIBUTION WITH ADDITION OF ASDA LAUNCH & MORRISONS RANGE EXTENSION

White Rabbit, the gluten free innovators on a mission to bring joy to the experience of eating gluten free food, by delivering high-quality Italian meal solutions to the category, today secures a new national listing, with ASDA. The brand is now available in all major retailers*. Launching with three of its signature sourdough SKUS in […]

Nirvana Pushes Fruit-Forward

Nirvana Pushes Fruit-Forward

Hazy Grapefruit Lager Second Launch of 10th Anniversary Year Nirvana Brewery, the alcohol-free pioneer, has bolstered its fruit-forward line-up with Hazy Grapefruit Lager (0.3% ABV), which lines up alongside its highly successful Cloudy Lemon Lager. Its launch coincides with a major surge in popularity for fruit-led beers across all segments of the market. In fact, fruit-flavoured […]

NEW RESEARCH REVEALS UK ARE A NATION OF SPONTANEOUS DANCERS: LINDAHLS PROTEIN IS OFFERING A £10K PRIZE FOR BRITS TO ‘SHOW THEIR MOVES’

NEW RESEARCH REVEALS UK ARE A NATION OF SPONTANEOUS DANCERS: LINDAHLS PROTEIN IS OFFERING A £10K PRIZE FOR BRITS TO ‘SHOW THEIR MOVES’

Lindahls Protein, the high-protein dairy brand, is calling on the nation’s secret dancers to step into the spotlight with the launch of its ‘Good Movers’ competition, offering Brits the chance to win £10,000 cash simply by sharing their favourite spontaneous dance moves. View this post on Instagram A post shared by Peter Lovatt (@drpeterlovatt) This comes following new research of 2,000 UK adults which […]

Over the Moo Celebrates Finding Love In The Freezer

Over the Moo Celebrates Finding Love In The Freezer

Vegan ice cream bites pioneer, Over the Moo takes its next big step this Summer with the eagerly anticipated launch of its ‘Find Love in Your Freezer’ campaign (created by Dog, Cat & Mouse), a socials & outdoor ad campaign that celebrates your freezer’s emergence as your ‘all-important’ best snacks refuge. Significant, 6-figure marketing investment […]

DR. WILL’S TO LAUNCH TWO FOOD COLLABS TO CELEBRATE CLASSIC MAYO LAUNCH INTO SAINSBURY’S

DR. WILL’S TO LAUNCH TWO FOOD COLLABS TO CELEBRATE CLASSIC MAYO LAUNCH INTO SAINSBURY’S

Dr. Will’s is set to launch two major food collaborations to celebrate the brand’s first bricks-and-mortar store listing for its Classic Mayo, with the product launching into Sainsbury’s stores nationwide from 3rd May. Celebrating the true versatility of Classic Mayo, Dr. Will’s and Frankie’s Brownies have collaborated on a chocolate brownie made with mayonnaise. The […]