The brand hacks the popular hashtag used on TikTok to describe user-generated horror stories to show some love to every way people enjoy pasta, including the “creepiest” habits;
This Halloween Barilla Reveals What The Real #CreepyPasta Is
Lavazza & Pantone Color Institute highlight deforestation in the Amazon, with launch of The Vanishing Color
Pringles is challenging consumers to ‘Step Up the Spice’ through a socially-led campaign to promote its new Sizzl’N product range. Working with global agency We Are Social, Pringles will challenge people to see how hot they can go by trialling the progressively spicy flavours, from Kickin’ Sour Cream (Medium), to Spicy BBQ (Hot) and finally, […]
The new concept, inviting us to follow our passions, is brought to life by Campari in a series of films featuring pioneering artists from across the globe
Campari, the iconic Italian red aperitif has launched an inspirational new digital campaign featuring a unique partnership with remarkable artists from around the world, bringing to life the brand’s newly evolved ethos of Red Passion – the urge inside us that is impossible to ignore. The campaign features hero video content and impactful visuals showing Red Passion come […]
Pringles has launched #PlayWithPringles, a series of activations created by global socially-led creative agency We Are Social, focused on how the brand can bring people together and add some fun into everyone’s lives. The current iteration of the campaign is called ‘What’s Your Flavour’ and will run in the UK and Germany. It taps into […]
We Are Social Milan creates ‘The Rooftop Match with Roger Federer’
Roger Federer pays two special fans a surprise visit for a game of rooftop tennis in a new campaign for Barilla, created by We Are Social Milan. The fans in question are two young Italian girls who, during Italy’s coronavirus lockdown earlier this year, created a tennis court between two rooftops in their hometown of Finale Ligure. The […]
Two symbols of authentic Italian creativity, sparkling drinks brand Bibite Sanpellegrino and creative collective TOILETPAPER, have come together to launch a limited edition sparkling drinks collection. Three Bibite Sanpellegrino varieties – Aranciata, Aranciata Amara and Chinò – have been creatively reimagined and released in the Italian market as limited edition designs. All creative, from packaging to promotion, […]
Domino’s, one of the UK’s favourite pizza, is once again pioneering the use of new technologies to make ordering a pizza even easier, with voice-activated ordering through Amazon’s Echo and Dot devices. Working closely with its innovation agency We Are Social, Domino’s now allows customers with an Easy Order profile to place an order for […]
It is not a far cry to say that mobile phones are an integral part of our lives today. Based on a recent study conducted by creative agency We are Social, there are over 3.6 billion unique mobile users in the world. With 33 percent of the population using mobiles to access the Internet and […]
Bulmers has launched its first branded site, themed around its multi-million pound ‘Live colourful’ campaign. Created by We Are Social, the site acts as a hub for Bulmers’ #livecolourful hashtag and other social activity. It links off to the cider brand’s other social presences on Facebook, Twitter, Instagram and YouTube. The site is also entirely […]