Family-owned Penrhos Spirits has secured a new landmark listing with Waitrose, bringing its award-winning, farm-to-bottle gin to Waitrose stores across Wales, the Welsh Borders and beyond – including a flagship listing in Hereford, just a few miles from the family farm where every bottle begins life. The Penrhos London Dry is now available on shelf […]
HEALTHY kids’ challenger brand, Pip Organic, has unveiled a duo of snacking NPD in Waitrose – launching in store alongside its award-winning market-first clean-label Fizz soft drink range and Mango Pipsticks fruit snack offer. The NEW snacking lineup includes Pip Organic Strawberry and Banana Pipcrunch and a Strawberry & Mango addition to the brand’s popular […]
Ueshima, the UK’s number 5 ground coffee brand and Japan’s number one coffee brand, has launched a refresh. The move marks a new chapter in the 93-year-old Japanese coffee brand’s evolution, as it challenges the traditional dominance of Italian, Brazilian and Kenyan specialists. Designed by London-based branding agency The Clearing (theclearing.co.uk), who originally created the brand when […]
SLAMWICH is an NPD brand creation, named and designed by Simon Pendry Creative. The ultimate ice cream sandwich… packed with creamy caramel ice cream, coated in cracking chocolate, and packing a CRUNCH! THE BRIEF: Create a brand for our new NPD offering, a delicious caramel ice cream sandwich. This ‘big eat’ will be ideal for […]
Independent branding studio Derek&Eric has unveiled a vibrant new identity for The Glorious Mess, a bold new dessert brand created with British meringue makers Flower & White. The challenge was an unusual one. The Eton Mess is one of Britain’s most iconic desserts, but it belongs to everyone. With competing tales of its origins, from a […]
Stamp-inspired storytelling meets bold typography in a new own-label beer offer rooted in authenticity and craft Marks & Spencer is stepping confidently into the craft beer conversation with the launch of two new design-led ranges, created in collaboration with branding and design agency Thirst. Spanning a richly detailed Continental range and a bold, modern Craft […]
Integrated Brand Platform For Iconic Pizza Brand Will Support Both Retail And Restaurant Marketing Efforts Nationally Home Run Inn Pizza is preparing a new integrated marketing campaign as the iconic Chicago brand looks to drive growth across both its retail and restaurant businesses. To support that effort, the company has named food and beverage marketing agency quench its […]
Popcorn has long since established itself as the perfect companion food, the last word in ‘swalty’ joy, perfect for sharing with friends or scoffing incognito on your ‘special corner’ of the sofa. One benefit of such a likeable ‘companion snack’ is its chameleon-like capacity to appeal on so many different levels; offering a complex, layered […]
The Design Team at Mark Anthony Brands recently refreshed the Cayman Jack brand identity, packaging and visual world around a simple belief: escape isn’t a place, it’s a state of mind. As consumers increasingly seek moments to step away from the pressures of everyday life, the team saw an opportunity to evolve the brand beyond its […]
Largest media investment in brand history will deliver more than 200 million impacts across TV, OOH and radio this July DASH, the disruptor brand known for its deliciously simple, real fruit-infused drinks, is launching its biggest-ever national media campaign this July, expanding its acclaimed The Drink That Has It All platform with its largest media investment to date. Running […]