Saatchi & Saatchi’s and Mondelēz International have launched Born of Two Icons, a playful new campaign spotlighting the new limited-edition OREO Creme Egg Cookie. British culture loves celebrity, and OREO and Creme Egg are both iconic in their own right. With such famous parents, the OREO Creme Egg Cookie is basically the nepo-baby of the confectionery world […]
Handcrafted bottles chronicle Henry of Pelham’s winemaking history Every winery has history, but not every winery has a darkroom. To celebrate their rich legacy, Ontario’s #1 winery (National Wine Awards, 2024), Henry of Pelham, converted their underground barrel cellar into a fully functional darkroom where wine lovers could put on a set of aprons and […]
Pip & Nut, the UK’s number one nut butter brand, is celebrating its obsession-inducing taste credentials with a striking out-of-home campaign. Building on the success of Pip & Nut’s award-winning 2025 brand platform, Obsession Spreads, the out-of-home campaign taps into a simple consumer insight: once you try Pip & Nut, you’re converted. Ranked as ‘exceptional’ in […]
Following the success of their award-winning Kennet Crayfish Gin in January 2025 comes the launch of a Kennet Crayfish Spiced Rum, crafted using crayfish claw shells and a blend of aromatic spices. The distilling process releases the sweet, delicate flavour of the claws, resulting in a smooth and warming golden spirit infused with orange, nutmeg […]
Exciting flavour innovation from the UK’s #1 lolly brand lands in-store from January Rowntree’s, the number-one lolly brand in Great Britain, is set to energise the ice cream aisle this year with the launch of two bold new products: Rowntree’s Fruit Explosion and Rowntree’s Fruit Pastilles Berries Landing in major retailers from 12th January, the […]
Sales up 73% – Launches First Special in 10th Anniversary Year Nirvana, the alcohol-free pioneer, is celebrating a decade of brewing in 2026. The anniversary comes as the brewery revealed 2025 was its most successful trading year ever – with an impressive sales uplift of 73% YOY. Now, with an established line-up of seven core […]
Hopleaf Pale Ale, one of Malta’s most cherished beer brands, has unveiled a bold new visual identity by brand design agency bluemarlin, marking a confident return to relevance for the historic brew. First introduced to Malta in 1928, Hopleaf’s iconic red leaf had gradually lost its presence amid increasingly generic beer design. bluemarlin set out to […]
Lindahls is tapping into one of the biggest shifts in modern eating with its new high protein cheese range – a collection that offers health-savvy shoppers nutritious choices without sacrificing on time or taste. Lindahls’ Protein Quark Cheese, Protein Cottage Cheese, Protein Gouda Cheese Slices and Protein Greek Cheese have all been created with shoppers seeking quick, flavour driven, higher protein meals at front of mind. And, with almost one million TikTok posts dedicated to cottage cheese alone, the UK’s demand for protein […]
Tech startup Corvera has raised £1.5m to launch a pioneering AI software solution designed to give FMCG businesses fully automated supply chains and operations. The raise was driven by heavyweight global tech leaders and innovators including top tier pre-seed tech investor, Firstminute Capital, prestigious tech accelerator programme, Y Combinator, and angel investors Dom Maskell (exited Co-Founder of Runna) and […]
PIP ORGANIC is backing London food rescue charity, City Harvest, in its ongoing mission to combat food poverty and waste across London. The family-owned B Corp family drinks and snacking brand, based in Putney, helped the charity prepare for donations at the Acton and Battersea sites over Christmas, donating over 12,000 units of Pipsticks fruit snacks and […]