Biotiful is the UK’s No.1 kefir brand and the fastest growing brand in yoghurts and milk drinks, growing at +97%*. Today, the brand announces a new product launch, Biotiful Kefir Shot, that it expects to build on its growth further by tapping into more natural health dairy occasions. Our new Biotiful Kefir Shot is the perfect daily boost, that supports your immunity*, naturally.
Available in single serve and multipack formats, the latest addition to Biotiful’s growing product portfolio consists of four innovative and delicious flavours: Original, Peach & Turmeric, Acerola Cherry & Tea, and Coconut & Spirulina (RRP: £1, 100ml / £2.95, 4 pack). Sainsbury’s launched the full range across 185 stores on 23rd September. A number of other retailers will follow in October.
Biotiful Kefir Shot contains 30 billion active cultures all in a small bottle, so it is the best way to kick start your day. Consumers are looking for more convenient ways to look after their immunity and gut health, and Biotiful Kefir Shot naturally delivers with max strength on these consumer health benefits. Smaller shot-size bottles are the most popular format for daily active health, so our functional and delicious premium flavours mean its never been easier and tastier to enjoy the healthy goodness of Biotiful Kefir.
Made by fermenting British milk with authentic live Kefir grains the shots are naturally high in protein and calcium, contain no added sugar, and are packed with vitamins and minerals. They are also a good source of vitamin B12, which contributes to the normal functioning of the immune system.
Founder Natasha Bowes says: “We’re absolutely delighted to be adding a ‘shot’ range to our Kefir offering. Our new range of Kefir Shots not only taste incredible, but offer a delicious and convenient way to get the natural immunity support into your daily routine”