Waitrose has unveiled a brand new seasonal campaign to promote its premium, brand-owned No.1 range with a nationwide campaign created with Saatchi & Saatchi. Waitrose relaunched its No.1 range earlier this year, with a third of products in the range being new or updated. Exciting new products include Wagyu Beef, No.1 Heather Honey Smoked Salmon, […]
A freezer, a dog and, most uncharacteristically, passengers on a busy commuter train, all start talking in the new integrated campaign for frozen pizza brand Chicago Town – the first by independent creative agency Quiet Storm since it won the brand’s ad account as lead creative and strategic agency in 2023. Chicago Town, owned by […]
Independent creative agency, Impero, has worked with Absolut to take over part of the busy Schiphol Airport Retail space in Amsterdam to launch the new limited edition Absolut Warhol bottle that celebrates the rediscovery of Warhol’s ”Absolut Blue” painting, and reaffirms Absolut’s commitment to creativity which began almost 40 years ago with the first Warhol […]
UK Wholefoods listing goes live with more high profile listings to follow… June 2024 sees Australia’s leading complete meal powder provider vybey make its 1st foray into UK bricks & mortar retail with its ground-breaking brain care nutrition range courtesy of Wholefoods. Founded by Scottish entrepreneurs Gordon Belch and Rory Paterson, vybey was born from […]
Homedough Pizza, the ‘restaurant quality’ pizza startup with listings across London has partnered with advertising Insiders Studio, as the agency takes a stake in the brand to drive its growth, launch its investment drive and help take the brand national. Homedough launched in February 2023, already sells out in its listings across London – in […]
Albert Heijn, the leading Dutch grocery retailer, has made history by becoming the world’s first grocery retailer to start sharing transparently the climate impact of 1,100 of its private label food and beverage products with consumers via its stores and app. This initiative gives customers the first insights of the CO2e impact of their purchases. […]
Coldpress’s unashamed democratisation of premium tier juices continues in earnest this March with the arrival of its two generously proportioned double shots (Ginger & Turmeric) into a tight knit network of indie wholesalers following a successful online trial. With juice ‘boost’ shots quickly establishing itself as the most talked about, fast-growing category within juice & […]
Canned Wine Co. is thrilled to announce they are launching two new lines into the online grocer Ocado, from December. This exciting new launch aims to bring exceptional canned wines to a wider audience, showcasing their unique terroir and varietal characteristics. The premium single varietal range will focus strongly on their region of origin. From […]
Pernod Ricard owned whisky brand, Chivas and creative agency Impero have partnered to create an activation campaign to launch Chivas XV’s limited edition festive pack in celebration of Diwali. Chivas has created a Diwali themed platform, ‘Light up the Night’, centred around family gathering, gifting and celebration. Taking inspiration from this theme, Impero was tasked with positioning […]
Manchester’s Duerrs & Sons Ltd is launching its first Peamutt Butter Christmas gift pack exclusive to Sainsbury’s. To say, “Yappy Holidays” Peamutt Butter has launched the perfect treat-and-toy combo that promises to keep your dog entertained this Christmas. The gift box includes a specially designed ‘snow scene’ winter jar of Peamutt Butter (340g) that sits […]