Coldpress’s unashamed democratisation of premium tier juices continues in earnest this March with the arrival of its two generously proportioned double shots (Ginger & Turmeric) into a tight knit network of indie wholesalers following a successful online trial. With juice ‘boost’ shots quickly establishing itself as the most talked about, fast-growing category within juice & […]
Canned Wine Co. is thrilled to announce they are launching two new lines into the online grocer Ocado, from December. This exciting new launch aims to bring exceptional canned wines to a wider audience, showcasing their unique terroir and varietal characteristics. The premium single varietal range will focus strongly on their region of origin. From […]
Pernod Ricard owned whisky brand, Chivas and creative agency Impero have partnered to create an activation campaign to launch Chivas XV’s limited edition festive pack in celebration of Diwali. Chivas has created a Diwali themed platform, ‘Light up the Night’, centred around family gathering, gifting and celebration. Taking inspiration from this theme, Impero was tasked with positioning […]
Manchester’s Duerrs & Sons Ltd is launching its first Peamutt Butter Christmas gift pack exclusive to Sainsbury’s. To say, “Yappy Holidays” Peamutt Butter has launched the perfect treat-and-toy combo that promises to keep your dog entertained this Christmas. The gift box includes a specially designed ‘snow scene’ winter jar of Peamutt Butter (340g) that sits […]
The UK’s leading tempeh brand, Better Nature, has launched a £3m Series A fundraising round to fuel mainstream retail growth for its tempeh range in the UK & Europe, starting with a nationwide supermarket listing in Tesco in more than 400 stores. The brand, which was founded in 2019, specialises in tempeh: a 100% natural […]
Boundless Brand Design partnered with Fettercairn, the whisky makers determined to do things a little differently, to create a bespoke campaign for global travel retail to and elevate the brand’s story and unique Whisky range. Fettercairn needed a bold approach to make their mark within this busy environment and engage with consumers on why their […]
Bells of Lazonby’s ‘We Love Cake’ has landed listings in both Morrison’s and Waitrose stores nationwide this Spring for its free-from puddings and desserts range – including a brand new ‘Super Sticky Toffee Pudding’. Cumbrian bakery’s ‘Choc-a-lot’ Chocolate Pudding, ‘Super Sticky’ Toffee Pudding, and award-winning ‘Caramelicious’ Salted Caramel and Chocolate tarts will hit Morrison’s stores […]
Creative agency Impero launches ‘Arrive Like a Local’ Global Travel Retail (GTR) activation for Irish whisky brand Jameson; its first campaign since being appointed by the Pernod Ricard owned brand. The 360 campaign is now live in airports across 18 markets. Briefed to cement Jameson’s position as a global leading brand, Impero created and implemented […]
Lyre’s – the world’s most awarded non-alcoholic spirits brand – is launching its UK retail shop and bar at Bluewater shopping centre. Opening on November 25th, the pop-up will champion Lyre’s Classico Grande 75cl, the perfect alcohol-free accompaniment to the festive season – along with a selection of other premium non-alcoholic spirits. In addition to […]
• Impressive new branding designed to show ‘bolder side’ of famous Islay gin for launch of 51.5% The Botanist Hebridean Strength • Creative agency Thirst uses contrast to demonstrate evolution of brand as it innovates in the Global Travel Retail market • Thirst’s bold strategy includes The Botanist Environment – an immersive experience designed to educate and inform travelling gin lovers on The Botanist’s Hebridean heritage
ISLAY distillery Bruichladdich has unveiled bold branding for its first-ever Global Travel Retail (GTR) exclusive gin, The Botanist Hebridean Strength. Glasgow-based creative agency Thirst, which recently reimagined the progressive distillery’s distinctive new outer-packaging-free Port Charlotte bottle, was charged with strengthening and amplifying the classic The Botanist brand for its first step into innovation – a […]