Pet Food Brand Güd Hacks Common Misspelled Dog Breed Names on Google to Drive Adoption
Dog food brand Güd, in partnership with the NGO ‘Clube dos Vira-Latas‘, have launched a new campaign titled ‘Rescue Dogz’. Created by J. Walter Thompson Brazil, the campaign takes advantage of the common misspelling of pure-breed dogs names while searching in Google. Every time someone searches on Google and misspells the name of the breed, […]