This Black Friday, FATSO, the dark chocolate disruptors, are taking a stand against the flash sales and fakery of Black Friday. Created in partnership with Lowkey Creative Studio, the brand’s first OOH campaign will be going live on Saturday. The campaign puts a spotlight on their new Limited Edition bar – Deep Brew – with FATSO going all […]
The campaign features celebrities like Tara Sutaria, Mithila Palkar, and Ridhi Dogra, directed by Afshan Shaikh of Not Bad Films. Gopal Snacks Limited has grown into one of India’s leading ethnic and western snacks manufacturers. With over 85 product variants, the company is best known for its signature Gathiya, a Gujarati savoury made from chickpea flour that’s both […]
Smirnoff, the world’s no.1 vodka² has today announced the global roll-out of its newest campaign, Why Change A Good Thing, with a focus on the brand’s hero product, Smirnoff No.21. The campaign consists of a hero TV spot ‘Laugh’ which is dropping alongside a new suite of assets which will be rolling out worldwide across multiple touchpoints including […]
Full-service communications agency, krow Group, today launches its latest campaign for South Asian flour brand, Elephant Atta, building on its brand platform “Home is where the Elephant is” to welcome newcomers from India to the UK. While well established in the UK within south Asian communities, many of the newcomers moving from India to the […]
Clever Coffee Ice Cubes Campaign Features Paid And Organic Social Posts, And User/Influencer Generated Content Launches Every year, millions of iced coffees are bought with high hopes, but with their ice melting, you’re eventually sipping a bland, lukewarm, watered-down puddle that tastes like betrayal. And most people end up throwing half of their coffee out. […]
THE GYM KITCHEN is returning to the festive ad scene, alongside the biggest names in FMCG, with a fresh creative that celebrates the age-old magic of Christmas through a modern-day lens – starring Santa as a social media influencer! The Gym Kitchen’s festive advert “A New Kind of Christmas” explores modern family connection – shining […]
McDonald’s and communications agency Ready10, alongside marketing agency TMS, today launch the McDonald’s ‘draw how you feel meal’ where, for the first time ever, McDonald’s iconic Happy Meal® boxes will be blank to encourage children to express their emotions and unleash their creativity. Following last year’s Cannes Lions-winning campaign which saw the removal of the iconic smile from the boxes as a conversation starter for kids and their families to discuss their feelings, this […]
The campaign, created for KFC Spain, draws on the search for loose change in everyday places to highlight the price of KFC’s Chollazo Menu for €3.99. The project includes four 20” spots and 10” and 6” adaptations, postpacks, and radio spots. Creative agency PS21 launches “El Chollazo” for KFC Spain, a campaign that turns everyday […]
Morrisons and Leo UK are bringing Halloween to life this year with “After Dark Ads” – a new OOH campaign that transforms as night falls. The campaign showcases Morrisons Market Street Halloween Pizza range – ‘Pumpkin Shaped Margherita Pizza’, ‘Hot Bonfire Pizza’ and ‘Vampire Slayer Pizza’ – across a series of digital 48-sheet vans and 6-sheet sites. By day, […]
Eight international fan favourites will land in the UK for the first time ever McDonald’s and Leo UK are today revealing “World Menu Heist”, a nationwide integrated campaign that celebrates the arrival of a selection of McDonald’s most coveted international menu items in the UK for the very first time. For years, McDonald’s fans have taken […]