Mentos makes a big deal about small talk in new campaign by BBH London

Mentos makes a big deal about small talk in new campaign by BBH London

Mentos’ new campaign aims to help get people talking in the real world.  As the sweet snack brand is famous for creating fresh connections, BBH’s creative idea champions small talk. Why? Because it is small, under-appreciated but also very powerful – no connection would start without it. The campaign builds on the insight that the […]

Sergio Ramos’ Tattoos Chronicle the Football Star’s Rise to Greatness in Budweiser Ad

Sergio Ramos’ Tattoos Chronicle the Football Star’s Rise to Greatness in Budweiser Ad

Anheuser-Busch InBev’s (AB InBev) global brand, Budweiser, announced a new partnership with Sergio Ramos, football champion and current captain of Real Madrid and the Spanish National Team. As one of the best defenders of his generation, Ramos’ ‘Be a King’ campaign, created by Deutsch New York, celebrates his stand-out career in advance of his latest […]

Hendrick’s Gin enchants Sydneysiders with mid-summer solstice OOH campaign via Posterscope

Hendrick’s Gin enchants Sydneysiders with mid-summer solstice OOH campaign via Posterscope

Hendrick’s Gin has partnered with Posterscope to celebrate the launch of its new limited-edition Hendrick’s Midsummer Solstice gin – the first innovation in Australia since launching its flagship gin over 20 years ago. Evoking Hendrick’s British heritage and association with the unusual, Posterscope has devised a unique out-of-home (OOH) campaign to bring to life the […]

Leo Burnett London serves up humorous images of global adventure with new McDonald’s campaign

Leo Burnett London serves up humorous images of global adventure with new McDonald’s campaign

McDonald’s have launched Great Tastes of the World for the seventh year. Created by Leo Burnett London, the latest addition to a series of films is The Canadian Stack. Building upon the success of the previous six years, Great Tastes of the World encourages McDonald’s customers to flirt with adventure through a range of delicious […]

Weetabix returns to radio with new campaign for the airwaves

Weetabix returns to radio with new campaign for the airwaves

Weetabix, one of the UK’s leading breakfast cereal, is hitting the airwaves for the first time since 2014 in a bid to reach new audiences and remain front of mind in the dynamic breakfast sector. There are two separate executions, entitled ‘Noah’ and ‘Rome’. Both adverts depict epic historic and biblical feats taking place, all […]

Just Eat and McCann bring the joy to your Saturday night with The X Factor sponsorship campaign

Just Eat and McCann bring the joy to your Saturday night with The X Factor sponsorship campaign

Just Eat announced its sponsorship of The X Factor for the third year running with a series of light hearted idents, created by McCann London. The idents celebrate the joy of a Saturday night takeaway coupled with the nation’s favourite talent show to illustrate that joy can come in many forms. In the 5”, 10” […]

“Keeping Families Together” by Leo Burnett London highlights the work of McDonald’s children’s charity

“Keeping Families Together” by Leo Burnett London highlights the work of McDonald’s children’s charity

Leo Burnett London and McDonald’s have released a new film which highlights the work of the Ronald McDonald House Charities UK. Ronald McDonald House Charities UK has provided free ‘home away from home’ accommodation to families with children undergoing hospital treatment. The Houses allow families to be by their child’s bedside in a matter of […]

Soreen powers everyday adventures with a new brand campaign

Soreen powers everyday adventures with a new brand campaign

The iconic British malt loaf brand, Soreen, has launched a new national brand campaign, which aims to drive awareness of the brand’s tasty energy and strong nutritional credentials  The ‘Deliciously Squidgy Adventures’ campaign positions Soreen as a source of energy and is aimed at a wide variety of ages.   “Whether you’re gearing yourself up […]

Subway Scandalises Pizza in Above+Beyond’s Campaign to Launch the ‘Pizza Sub’

Subway Scandalises Pizza in Above+Beyond’s Campaign to Launch the ‘Pizza Sub’

In its latest TV ad, Subway heads to Naples, the home of the pizza, to test out its subversive new Pizza Sub on the city’s pizza traditionalists.  Above+Beyond’s new TV ad, made in documentary style, purports to capture the reactions of Neapolitan pizza purists – some furious, some bemused, some in total disbelief – as they […]

Marmite Mind Control Campaign by adam&eveDDB Sees Haters Turn to Lovers

Marmite Mind Control Campaign by adam&eveDDB Sees Haters Turn to Lovers

For the first time since Marmite was established in 1902, the makers of Britain’s most popular yeasty toast topper, are scouring the nation not to find the brand’s biggest fans – but to find the absolute, unequivocally greatest hater of the spread – in the hopes that they can convert them in to becoming an […]

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