Roberts Busts Bakery Boredom With Remarkable New Ad Campaign

Roberts Busts Bakery Boredom With Remarkable New Ad Campaign

Shining a light on all that’s remarkable about Roberts bakery, the brand has just launched an advertising campaign to brilliantly bust bread boredom with a fun and fantastical peek at what goes on behind its doors. Hitting screens across ITV Central, Granada and Yorkshire – both linear and on demand via You Tube – the Remarkably Roberts ad is a […]

Whole Earth Rolls Out ‘ONE JAR’ Campaign With First VOD Ads

VOD, DIGITAL AND SOCIAL CAMPAIGN PROMOTES PEANUT BUTTER’S VERSATILITY

Whole Earth Rolls Out ‘ONE JAR’ Campaign With First VOD Ads

Whole Earth, the UK’s number one peanut butter brand, is rolling out its ‘One Jar, Endless Possibilities’ campaign nationwide with its first ever VOD campaign across ITV Player, All4 and Sky. The £1m campaign, which launches this week and runs until 31 October, promotes Whole Earth’s versatility as a healthy snack or breakfast option, with […]

Budweiser launches major new marketing campaign across the Republic of Ireland

New brand strategy aims to highlight Budweiser’s superior smooth taste and reconnect with younger audiences

Budweiser launches major new marketing campaign across the Republic of Ireland

Budweiser Brewing Group (BBG) has launched a major advertising campaign for the Budweiser brand in the Republic of Ireland, focusing on its superior smooth taste. Budweiser, the world’s leading alcohol brand1, is crafted using a longer brewing process to create a unique, superior smoothness that won’t hold you back. With a taste and drinkability like […]

OCADO Appoints St. Luke’s To £10M Advertising Account

OCADO Appoints St. Luke’s To £10M Advertising Account

Ocado is delighted to announce it has appointed St Luke’s as its lead creative agency following a competitive pitch, held largely remotely. The review was run directly and involved a number of undisclosed agencies. Ocado’s ambitions are growing and St Luke’s remit will include development of a new brand positioning and creation of all above […]

Cafédirect Returns To TV Screens As New Campaign Launches

Popular British ethical pioneer coffee brand Cafédirect is returning to TV screens next week with a new ad campaign following a ten-year break since its last appearance on television.

Cafédirect Returns To TV Screens As New Campaign Launches

The fast-growing brand, which has listings in Co-op, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose, is using the campaign to build on strong sales in a year which has seen it launch new products and redesign its packaging.  In April the company unveiled its fifth single origin coffee, Mayan Gold, sourced from the Chiapas and Oaxaca […]

Pesto beyond Pasta! Filippo Berio invests in Pesto to increase consumption beyond pasta

Filippo Berio, the UK’s leading Olive Oil brand*, is launching an integrated advertising, PR and social media campaign to increase pesto consumption… beyond pasta.

Pesto beyond Pasta! Filippo Berio invests in Pesto to increase consumption beyond pasta

The far-reaching activity represents a significant investment in category growth and includes a new television creative featuring Filippo Berio’s iconic music. Print ads reaching over 15 million adults will be published during July, August and September in targeted food titles and Filippo Berio has also created a pesto recipe book which will be distributed in […]

SKIPPY Brand launches high impact £1.5M UK TV and marketing campaign

SKIPPY Brand launches high impact £1.5M UK TV and marketing campaign

The original American peanut butter brand, SKIPPY Peanut Butter, is to launch a £1.5m national TV and marketing campaign in the UK this month, with the key messages ‘unlike any other’ and ‘you haven’t tried peanut butter until you’ve tried SKIPPY® American Style Peanut Butter.. SMOOTH, CREAMY, DELICIOUS’. Aiming for a captive audience, with an addictive series […]

Häagen-Dazs on mission to inspire with empowering new campaign

Luxury ice cream brand encourages nation to live authentically with boldest creative to date

Häagen-Dazs on mission to inspire with empowering new campaign

Indulgent ice cream maker Häagen-Dazs has launched a new, multi-million-pound global marketing campaign, ‘Don’t Hold Back’, designed to inspire people to live life to the full. Now live in the UK, the campaign sees the General Mills-owned brand back on TV screens this summer with a striking, vibrant new creative, which centres around hero products from Häagen-Dazs’ fruit […]

BACARDÍ RUM Celebrates Returning To The Bar With New ‘1-Meter Plus’ Distancing Snapchat Lens Created By AMV BBDO

BACARDÍ RUM Celebrates Returning To The Bar With  New ‘1-Meter Plus’ Distancing Snapchat Lens Created By AMV BBDO

As lockdown restrictions ease and people begin to meet up more outside, BACARDÍ and AMV BBDO want to mark this moment and help the nation navigate the social distancing measures still in place, whilst enjoying themselves. To celebrate the much-anticipated official reopening of bars, pubs and restaurants across parts of England from 4thJuly, a brand-new Snapchat lens […]

Peroni Nastro Azzurro Invites UK To Embrace The Italian Spirit Of LA PASSEGGIATA In New Global Marketing Campaign

• Social spirit of Italy comes alive in new Peroni Nastro Azzurro advertising campaign • July 2020 sees launch of multi-channel advertising around unifying ‘Walk With Us’ message • Letter ‘From Italy to The World’ to kick-start the new campaign, starting with the UK • UK’s Number 1 Super Premium Beer brand taps into timeless Italian ritual to inspire nation

Peroni Nastro Azzurro Invites UK To Embrace The Italian Spirit Of LA PASSEGGIATA In New Global Marketing Campaign

Peroni Nastro Azzurro, the UK’s Number 1 Super Premium beer brand, today launches a new global advertising campaign, ‘Walk With Us’ to reflect the heart of Italian culture as doors to UK pubs, bars and restaurants open on a wider scale. The message focuses on the time-honored Italian tradition of La Passeggiata – an early […]

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