redpill kick off its creative partnership with OpenTable, sharing #DineWithOpenTable social media campaign.

redpill kick off its creative partnership with OpenTable, sharing #DineWithOpenTable social media campaign.

redpill, the original integrated marketing agency announces OpenTable client win with #DineWithOpenTable. The creative TikTok and Instagram campaign marked the start of its relationship with the restaurant reservation platform. The campaign, which succeeded engagement targets by 75%, partnered OpenTable with influencers to tell personal stories about dining out. Using market insights, redpill helped build storylines […]

Are the three little lines in the corner of every website actually a Big Mac? – McDonald’s Finland claims they are.

Are the three little lines in the corner of every website actually a Big Mac? – McDonald’s Finland claims they are.

McDonald’s Finland has put forward a theory about the digital menu icon which can be found in the corner of most websites. The three-lined icon resembles a hamburger, and not just any hamburger – it has the exact shape of McDonald’s iconic triple-decker burger Big Mac. In a new mockumentary, viewers can follow along as […]

Pot Noodle removes “offensive” slurping sound in targeted apology campaign

Pot Noodle removes “offensive” slurping sound in targeted apology campaign

In an effort to widen the appeal and enjoyment of the much talked about “Slurp” campaign, the team at Pot Noodle and adam&eve/DDB have used insight and data to respond to those people that were disgusted by the slurping sound used in the latest TVC. Using a hyper-targeted campaign to adjust the SFX, those who may […]

‘LOVE WHAT YOU LOVE, BY YOU’ – NEW DIET COKE CAMPAIGN CELEBRATES LOYAL FANS

‘LOVE WHAT YOU LOVE, BY YOU’ – NEW DIET COKE CAMPAIGN CELEBRATES LOYAL FANS

Today, Diet Coke announces its brand-new campaign, ‘Love What You Love, By You’, an evolution of its successful brand campaign launched in 2022, ‘Love What You Love’. The campaign speaks directly to the positive and unapologetic attitude of Diet Coke fans, by putting them at the heart of the campaign. The creative is a fun […]

NUTELLA®ENCOURAGES EVERYONE TO ‘SPREAD THE LOVE’ AT BREAKFAST IN NEW CAMPAIGN FROM TERRI & SANDY

NUTELLA®ENCOURAGES EVERYONE TO ‘SPREAD THE LOVE’ AT BREAKFAST IN NEW CAMPAIGN FROM TERRI & SANDY

Independent NY agency tells the heartwarming story of a hardworking family and its funny stuffed animals in the iconic brand’s new campaign. Nutella® is launching a new brand campaign that combines a heartwarming mix of sweetness and laughter to encourage families to spread the love at the breakfast table. The campaign, which is the brand’s first […]

Horlicks Makes Long-Awaited TV Comeback

Horlicks Makes Long-Awaited TV Comeback

Iconic hot beverage brand Horlicks is returning to TV screens for the first time in 20 years via AdSmart from Sky. The first month-long campaign will launch on the 19th of February with the commercial airing in 30-second slots. Utilising Sky Media’s addressable targeting technology, the campaign will reach specific audiences in Sky and Virgin […]

How do you eat yours? – Cadbury breathes new life into iconic Creme Egg tagline in integrated campaign from VCCP

How do you eat yours? – Cadbury breathes new life into iconic Creme Egg tagline in integrated campaign from VCCP

Cadbury and its global agency of record VCCP London has today launched its latest film for Creme Egg as part of a fully integrated campaign which brings back the classic ‘How do you eat yours?’ tagline for the first time in 20 years. The campaign builds on the original message that everyone has their own way of eating […]

NotCo & GUT present: Not So Happy Animals – A campaign that questions the dark reality of the food industry.

NotCo & GUT present: Not So Happy Animals – A campaign that questions the dark reality of the food industry.

The plant-based food brand questions the representation of happy animals in the logos of the food we buy every day. Today, NotCo, in collaboration with creative agency GUT Mexico City, debuted a new campaign titled “Not So Happy Animals,” which focuses on raising awareness and promoting the adoption of a plant-based diet with a creative […]

McDonald’s Denmark Creates Fictional Web Series About Working At the Restaurants

McDonald’s Denmark Creates Fictional Web Series About Working At the Restaurants

View the six-episode YouTube series here McDonald’s Denmark has launched a new youth series, “Everything changes”, which spotlights the fact that a job at the country’s leading burger chain offers more than you might think. In the 6-episode web series, McDonald’s portrays how everything changes when you are young and get your first job, and […]

Halls presents: Just Breathe Through It

Halls presents: Just Breathe Through It

The new campaign is launched across various media channels in Brazil and was created by DAVID Madrid Every day, we face situations that feel like a big deal. Situations that make us gasp in horror and breathe a sigh of relief as they get sorted. Halls, being the brand that helps people breathe better and […]

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