LYRE’S LAUNCHES INTO 2023 BY SAMPLING TO 20,000 MINDFUL DRINKERS ACROSS THE UK THIS DRY JANUARY®

<strong>LYRE’S LAUNCHES INTO 2023 BY SAMPLING TO 20,000 MINDFUL DRINKERS ACROSS THE UK THIS DRY JANUARY®</strong>

 Lyre’s, the world’s most awarded non-alcoholic spirits brand, prepares to kick off its second year in partnership with Alcohol Change UK by further amplifying its sponsorship of Dry January®. As a headline partner of the charity’s world-renowned behaviour change campaign, Lyre’s will now cover two categories; Official Spirit and Official Wine Sponsor. It will also be […]