Kingdom & Sparrow gives a new lease of life to Young’s heritage ale brand

Kingdom & Sparrow gives a new lease of life to Young’s heritage ale brand

Kingdom & Sparrow has rebranded one of the UK’s most celebrated heritage beer brands to help them appeal to a newer generation of beer-drinkers.  Young’s, with a brewery dating back to 1831, was under pressure to revitalise and refresh. Kingdom & Sparrow was brought in to give the brand relevance in today’s market whilst maintaining […]

Smirnoff shares the infamous history of its vodka in new global advertising campaign

Smirnoff shares the infamous history of its vodka in new global advertising campaign

Smirnoff unveiled the brand’s first global campaign in over twenty-five years. “Infamous Since 1864” is an evocative homage to the colourful 155 year history of Smirnoff and the extraordinary events that led to it becoming the World’s No. 1 Vodka, enjoyed in more than 130 countries around the world today. Directed by Rupert Sanders, known for his award-winning commercial […]

Jägermeister taps Campus Group to drive Student Brand Ambassador Campaign

Jägermeister taps Campus Group to drive Student Brand Ambassador Campaign

Global youth marketing agency Campus Group announced the launch of this year’s Jägermeister Student Brand Ambassador (SBA) campaign to promote both new and existing products. Running until August 2020, the campaign will target 18-21-year-olds in eight major cities across the UK – Birmingham, Brighton, Edinburgh, Glasgow, Leeds, Liverpool, London and Manchester. Campus Group will be […]

Old Speckled Hen Brings Back Henry the Fox, in a New Brand Campaign from isobel

Old Speckled Hen Brings Back Henry the Fox, in a New Brand Campaign from isobel

Old Speckled Hen, one of the UK’s premium ale, has gone back to its advertising roots and given Henry the Fox a modern twist.  Created by independent creative agency isobel and its newly formed comedy department, the new brand campaign features a fresh version of Henry, making interesting and amusing observations about the world around […]

Hennessy Collaborates with Maluma to Blend the Rhythm of Many Nations

Hennessy Collaborates with Maluma to Blend the Rhythm of Many Nations

Hennessy, one of the world’s best-selling Cognac, and global artist Maluma announce a new formal partnership in time for Hispanic Heritage Month, bringing to life the spirit of the brand’s “Never stop. Never settle.” mantra for Latinx audiences. Embracing the music industry has always been part of Hennessy’s DNA, recognising creative minds who blend a […]

Space Delivers Glenfiddich Grand Cru US Advertising Campaign

Space Delivers Glenfiddich Grand Cru US Advertising Campaign

Creative agency, Space, has created a new advertising campaign to promote the launch of Glenfiddich Grand Cru across the USA. The campaign features print and digital ads as well as major out-of-home executions focused on Los Angeles and New York City.  Glenfiddich Grand Cru is a new whisky from the world’s most awarded single malt […]

Ziggurat Brands Redesign Greene King’s Flagship Beer

Ziggurat Brands Redesign Greene King’s Flagship Beer

Ziggurat, Greene King’s long-term strategic brand partner, has rebranded its flagship beer, Greene King IPA, the nation’s favourite IPA.  The new branding is a confident change, going back to the brands original roots.  First brewed in 1928, the new identity celebrates the partnership of the pioneering founders Benjamin Greene and Frederick King. Brett Goldhawk, Managing Partner at Ziggurat […]

Sharp’s Brewery Turns the Tables on the Music Industry with ‘Ocean Vinyl’

Sharp’s Brewery Turns the Tables on the Music Industry with ‘Ocean Vinyl’

Sharp’s Brewery is working with Nick Mulvey to make music that will protect British coastlines from plastic pollution and help reduce single plastic usage. The Cornish Brewery and Mercury Music Prize nominee have today released the first track pressed onto a record made from recycled plastic, which has been washed up on Cornish beaches.  Sharp’s Brewery and […]

Rock Rose Gin is First with Fully Recyclable Gin Pouches for the Post

Rock Rose Gin is First with Fully Recyclable Gin Pouches for the Post

Rock Rose Gin, has become the first gin available in fully recyclable pouches that can be returned to Dunnet Bay Distillery in Caithness, freepost via standard Royal Mail. Once at the distillery, the pouches will be collected by Terracycle where they will be recycled into new items. The green innovation, the first of its kind in […]

Thirst Craft create a nature and nurture-inspired range of wines for Born and Raised

Thirst Craft create a nature and nurture-inspired range of wines for Born and Raised

At six years old Born and Raised, a range of low intervention, small batch wines from Heathcote Victoria, partnered with Thirst Craft to grow up their brand. When it comes to the wild and wonderful world of natural wine, brands tend to opt for creative chaos rather than conformity. But when every label is a […]

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