Coca-Cola’s Clay Dolls Bring Love to Families for Chinese New Year

Coca-Cola’s Clay Dolls Bring Love to Families for Chinese New Year

Coca-Cola, in partnership with McCann Shanghai, has launched its annual Chinese New Year campaign, featuring the iconic Coca-Cola Clay Dolls that have become synonymous with the annual celebrations, re-created by McCann back in 2001. “Building on our previous success, this year’s instalment of the Coca-Cola Clay Dolls (Fuwa) retains its magical place during the CNY […]

Starbucks Creates Unified Virtual Store in China via Alibaba Technology

Starbucks Creates Unified Virtual Store in China via Alibaba Technology

Starbucks will push the boundaries in digital innovation with the launch of its first-of-its-kind virtual Starbucks store in China. This ground-breaking digital collaboration with Alibaba Group unlocks new levels of engagement unseen in the marketplace today with customers. By transcending the traditional limitations of a single-app, to provide customers a unified one-stop Starbucks digital experience across […]

Alibaba’s Alipay pilots facial recognition payment technology at KFC in China

Alibaba’s Alipay pilots facial recognition payment technology at KFC in China

China has become the first nation to embrace facial recognition technology to authorise digital payments following an innovative play by Alibaba to ease queues in local KFC restaurants. The so-called ‘smile to pay’ service has been introduced in the city of Huangzhou as part of a trial with the chicken chain to boost the customer […]