BrandMe’s Rebranding for Atria, Finland’s Trusted Leader
Atria has been a trusted leader at the heart of ethical, modern Finnish living for over 100 years. BrandMe crafted their new brand identity and packaging to reflect their warm, generous and ethical values and bring clarity to a large range of product families, across a portfolio of over 1000 skus.
Nanna Järvinen, Atria VP Brand Marketing: “Atria is Finland’s most know food brand and the current logo had been in place for almost 30 years. Thus, we wanted to choose a partner who could understand our positioning and brand ambition and transfer it to visual design. We chose BrandMe amongst several design agencies, due to […]