Brand agency Born Ugly today reveals the refreshed packaging and visual identity for Carlsberg’s Eve brand, breathing fresh life into the beloved beverage and helping it reconnect with women seeking carefree, flavour-filled moments. Launched nearly twenty years ago, Eve was created to appeal to Swiss women looking for an alternative to beer. Born Ugly was challenged to […]
Creative change agency Born Ugly today unveils its latest collaboration with Carlsberg group, delivering a global visual identity refresh of the Somersby brand. The refresh of Somersby aims to deliver greater brand standout in a noisy marketplace, as well as help people navigate the Somersby’s portfolio, and support brand consistency across Somersby’s major markets. The refresh has […]
Creative agency Born Ugly today reveals that the World Curry Festival is set to return with a fresh new identity and a powerful mission: to save curry. The reinvented movement, which was kicked off with a celebrative Gala dinner at The Royal Armouries, Leeds, aims to celebrate curry’s rich cultural heritage while addressing the challenges facing the […]
Creative change agency Born Ugly has partnered with the world’s leading farmed animal welfare organisation Compassion in World Farming (CIWF) to create a movement to improve the welfare of chickens reared for meat in the food industry. Initially starting on social media, the “Committed to Better Chicken” initiative aims to ignite a global movement towards a more compassionate food […]
Welcome to the Positive Food Rebellion – Born Ugly work with VFC