Design Bridge restores local pride in Holsten, Hamburg’s most iconic beer

Drawing on Hamburg’s rich industrial heritage and reimagining its iconic knight, this new visual identity and packaging design reaffirms Holsten’s local reputation

Design Bridge restores local pride in Holsten, Hamburg’s most iconic beer

Design Bridge London share details of their work rebranding iconic Hamburg beer brand Holsten, renewing local pride in a brand that was struggling. The striking transformation draws on Carlsberg Germany’s home city to reconnect Holsten with its honest, hardworking roots. Injecting a new sense of craft into the visual identity, Design Bridge have balanced heritage […]

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Mondelez International partner with independent strategic brand design agency Bulletproof to revitalise the Cadbury Old Gold brand identity to regain its iconic status. Bulletproof was appointed to the project in April 2019.  Bulletproof were tasked with modernising Old Gold with a new brand identity in order to reconnect with its audience and gain relevance with younger […]

The Real Olive Company brings a burst of Mediterranean sunshine to our lives.

The Real Olive Company brings a burst of Mediterranean sunshine to our lives.

The Real Olive Company has had a beautiful makeover courtesy of food and drink branding experts, The Space Creative. “Karin and Ben at The Real Olive Company approached us in 2019 to help them redefine their brand and open the door to wider distribution and increased sales” says Creative Director David Thomson. “The olive fixture […]

Butterfly Cannon create a big chunk of quirky, sustainable & delicious fun with their brand redesign for Montezuma’s Chocolates

Butterfly Cannon create a big chunk of quirky, sustainable & delicious fun with their brand redesign for Montezuma’s Chocolates

Montezuma’s Chocolates was born out of its founders, Helen and Simon’s love affair with Latin America and the extraordinary chocolate they found on their travels there. Since setting up shop in Brighton to make their own handmade chocolates in a multitude of flavours, using only ethically sourced ingredients, their business had grown organically. With increased […]

Bulletproof partner with Meridian to channel positive spirit!

Bulletproof partner with Meridian to channel positive spirit!

Meridian, best known for their range of nut butters, has partnered with independent strategic brand design agency, Bulletproof to rekindle the popular brand – inspiring a new Sensory Brand World that heroes the brand’s positive ethical stance. Bulletproof was appointed to the project in July 2019. Meridian challenged Bulletproof to first reposition the brand in line with their values, followed by re-imagining […]

Ysios redesigned by Coley Porter Bell to capture the craft and story behind the fine wine brand

Pernod Ricard Winemakers’ fine wine brand, Ysios, undergoes a packaging redesign led by brand and design agency, Coley Porter Bell The redesign is part of the Ysios strategy to highlight its remarkable roots and draw upon its distinctive craft heritage With a selling price starting from €30 a bottle, each wine has its own design that tells its unique story

Ysios redesigned by Coley Porter Bell to capture the craft and story behind the fine wine brand

Ysios announces a new design to reconnect with its artisanal, craft roots to resonate with fine wine consumers. Pernod Ricard Winemakers’ long-term partner, Coley Porter Bell, led the redesign.  The Ysios marketing team wanted to renew the look and feel of the brand through a design that credibly honours its traditional ways of viticulture as well as […]

Pearlfisher takes iconic port brand into the future as it crowns Cockburn’s ‘Bold in a world of old’

Pearlfisher takes iconic port brand into the future as it crowns Cockburn’s ‘Bold in a world of old’

Pearlfisher London has revitalised iconic port brand Cockburn’s with a new identity, creative strategy, structural and graphic design across the family of Special Reserve, Fine Ruby & Fine Tawny and Porto Branco. The brands’ aim was to strengthen its relationship with existing customers and recruit new consumers to the category. The rebrand has allowed Cockburn’s […]

EBM unveils new purpose-focused rebrand by StormBrands

EBM unveils new purpose-focused rebrand by StormBrands

EBM, one of Pakistan’s largest domestic food manufacturers, today unveils its first significant brand refresh in over 50 years, designed by global branding agency StormBrands. The new identity launches alongside EBM’s title sponsorship of Ad Asia, the continent’s largest advertising and marketing conference taking place in Lahore this week.  From Pakistan to the world  Since […]

Zag helps reposition YO! in rapidly evolving fast-casual dining marketplace

Zag has developed a new vision for YO!, moving it from a casual dining brand to a Japanese food brand with a portfolio of new propositions New strategy developed with YO!’s senior executive team to help brand evolve from fast-casual restaurant, to multi-format, out of home dining experience

Zag helps reposition YO! in rapidly evolving fast-casual dining marketplace

Independent growth consultancy, Zag, has announced its latest work for YO! Sushi, officially renamed YO!, with a dramatic overhaul of the entire brand experience to help prepare it for the next phase in its growth. In a move to reposition the YO! brand within an increasingly competitive market, the new identity will emphasise the freshness, […]

Brandon unveils new Horlicks brand identity

Brandon unveils new Horlicks brand identity

Design consultancy Brandon has today unveiled a new strategy and brand identity for iconic British brand Horlicks. The new Horlicks brand identity is being rolled out across the core Horlicks’ range; Original, Light and Chocolate variants, with 14 SKU formats launched through the retail trade in September. Horlicks, which have been making malted drinks for over 140 […]