McDonald’s is launching its 2020 Christmas advert, following thestory of a young boy facing an internal struggle between the child they were, and the teenager they want to be. ‘Inner Child’ will air on Sunday (15th) during ITV’s flagship show, I’m A Celebrity, after premiering on McDonald’s social channels on Thursday 12th November. The 90 second animated film, […]
McDonald’s has launched a new advert that reminds customers that you don’t need to spend a lot in order to get, or give, a little moment of joy. The 60 second advert, created by McDonald’s advertising agency Leo Burnett, follows the journey of a young boy who receives his first car from his parents on his […]
The Welcome Back campaign, created by Leo Burnett, will appear nationwide with TV, radio and social rolling today out for six weeks.
This Friday 17th July, McDonald’s launches their new advert celebrating the joy of reuniting customers with their beloved McDonald’s.’ Welcome Back’ will air on ITV on Friday after premiering on McDonald’s social channels. The 40 second advert highlights the pure excitement felt across the nation as McDonald’s reopens for take-away, Drive-thru and McDelivery, and customers embrace their McDonald’s […]
Campaign celebrates millions of dedicated and often unseen people in the UK and Ireland working overnight. McDonald's and Leo Burnett London communicate the message that, with over 700 restaurants open 24 hours, we serve a world of night workers that most others never see.
McDonald’s and Leo Burnett London have today launched an integrated campaign ‘Night workers’, recognising and celebrating the millions of people working throughout the night that most of us never see. The campaign consists of a hero 60” film and a 30” cutdown that celebrate this unsung community – reassuring them that even if unseen, their […]