Robot Food Brings a Sparkle to the Everyday with New Brand Upstream

Robot Food Brings a Sparkle to the Everyday with New Brand Upstream

Clearly Drinks came to Robot Food with a new offering: a premium, flavoured sparkling water with an affordable price tag. In a booming category, the drinks manufacturer aimed to set their offering apart with complex flavours at a refreshing price point. Robot Food were asked to come up with a brand positioning, name, tone of […]