Momentum Worldwide has partnered with Coca-Cola creating an AI Inspired Coke Spiced Experience

Momentum Worldwide, has partnered Coca-Cola, to design and create an AI Experience to introduce Coke Spiced this past weekend in New York. Working with AI, Emmy-winning actress, producer and entrepreneur, Storm Reid and Momentum Worldwide’s team developed designs of a building transformation that reflects the exact sensation Storm had when trying the flavor for the […]

‘LOVE WHAT YOU LOVE, BY YOU’ – NEW DIET COKE CAMPAIGN CELEBRATES LOYAL FANS

‘LOVE WHAT YOU LOVE, BY YOU’ – NEW DIET COKE CAMPAIGN CELEBRATES LOYAL FANS

Today, Diet Coke announces its brand-new campaign, ‘Love What You Love, By You’, an evolution of its successful brand campaign launched in 2022, ‘Love What You Love’. The campaign speaks directly to the positive and unapologetic attitude of Diet Coke fans, by putting them at the heart of the campaign. The creative is a fun […]

Coca-Cola strips labels from Sprite on-the-go bottles in Company’s first UK trial of “label-less” packaging

Coca-Cola strips labels from Sprite on-the-go bottles in Company’s first UK trial of “label-less” packaging

Coca-Cola will temporarily remove labels from Sprite and Sprite Zero on-the-go bottles this January in a limited trial of “label-less” packaging. The pilot will see labels temporarily removed from single 500ml Sprite and Sprite Zero bottles and replaced with an embossed logo on the front of the pack. Laser-engraved product and nutritional information will appear […]

THE ICONIC COCA-COLA TRUCK TOUR RETURNS, SPREADING CHRISTMAS MAGIC ACROSS GREAT BRITAIN

THE ICONIC COCA-COLA TRUCK TOUR RETURNS, SPREADING CHRISTMAS MAGIC ACROSS GREAT BRITAIN

The holidays are well and truly coming, as Coca-Cola announces the first two stops of its spectacular Christmas Truck Tour. The much adored and famous Truck Tour is here to sprinkle some magic and cheer across Great Britain and is set to be bigger, brighter, and more dazzling than ever before. The festivities will take […]

Coca-Cola owned smartwater launches its summer campaign with Pete Davidson

Coca-Cola owned smartwater launches its summer campaign with Pete Davidson

Coca-Cola owned smartwater is launching its summer campaign with the rollout of a brand new film featuring comedic brand spokesperson, Pete Davidson. In the new film, summer is here and like anyone, Pete wants to spend his time enjoying the most of it. To keep it smart, Pete has come up with a special solution – robopete. A new […]