Thirst Craft create a nature and nurture-inspired range of wines for Born and Raised

Thirst Craft create a nature and nurture-inspired range of wines for Born and Raised

At six years old Born and Raised, a range of low intervention, small batch wines from Heathcote Victoria, partnered with Thirst Craft to grow up their brand. When it comes to the wild and wonderful world of natural wine, brands tend to opt for creative chaos rather than conformity. But when every label is a […]

Punchy packaging for Popeye energy drink

Punchy packaging for Popeye energy drink

US-based consultancy McLean Design has created packaging designs for new energy drink Popeye, based on a vintage comic-book style. The Popeye energy drink is launching in the US market, and is produced in California. McLean Design, which is also based in the state, was tasked with developing its packaging. The consultancy developed a comic-strip look […]