NEW JOHNNIE WALKER CAMPAIGN MAJORS ON BLACK LABEL

NEW JOHNNIE WALKER CAMPAIGN MAJORS ON BLACK LABEL

Johnnie Walker, the world’s number one Scotch Whisky, today launches a new, through-the-line global campaign putting a spotlight on one of the brand’s most iconic and best-selling whiskies, Johnnie Walker Black Label.  Launching after a record year for the brand, it comes in the wake of the successful Johnnie Walker Keep Walking campaign from 2021, […]

GUINNESS “LIGHTS UP THE LOCAL” This Christmas Supporting Pubs

· GUINNESS is lighting up 22 pubs across the country this December to celebrate their returning role as the hub of communities this festive season · The ‘GUINNESS Pub Choir’ will be making their debut in the GUINNESS advert with their version of the classic ‘Always on my Mind’ · The GUINNESS Raising the Bar programme has helped one in three British pubs weather the impact of the pandemic through financial support, staff training and equipment

GUINNESS “LIGHTS UP THE LOCAL” This Christmas Supporting Pubs

GUINNESS “LIGHTS UP THE LOCAL” This Christmas Supporting Pubs

Diageo Launches New Ten-Year Sustainability Action Plan

Diageo works with female-founded agency Red & Co on creative platform and brand identity for launch

Diageo Launches New Ten-Year Sustainability Action Plan

By 2030, Diageo’s ‘SOCIETY 2030: SPIRIT OF PROGRESS’ plan will enable the company to: Reach 1 billion people with messages of moderation through its brands Achieve Net Zero carbon emissions across direct operations Increase representation of leaders from ethnically diverse backgrounds to 45% Use 30% less water in every drink it makes Today, Diageo, maker […]

Five Gold winners in DBA Design Effectiveness Awards 2020

Grand Prix award goes to Diageo and trio of agencies - Bompas & Parr, Design Bridge and Dolmen – for Guinness Hero Harps

Five Gold winners in DBA Design Effectiveness Awards 2020

The first ever virtual DBA Design Effectiveness Awards ceremony was held live on Zoom today where 26 shortlisted projects discovered if they’d won Gold, Silver or Bronze awards. While all of the winning projects demonstrate the hugely significant impact design makes across a broad section of industry – from global brands and major retailers to […]

David Beckham Revisits the Scottish Whisky Scene with Haig Club and LS Productions

The service production company's extensive experience working with high profile talent supports the scenic new whisky spot from adam&eveDDB

David Beckham Revisits the Scottish Whisky Scene with Haig Club and LS Productions

Global spirit and beer producer Diageo and creative agency adam&eveDDB launch a documentary-style spot that sees David Beckham showcasing what Scotland – the home of Haig Club – has to offer the world of whisky. Studio 99 and DB Ventures brought service production company LS Productions on board to once again provide support.  The IGTV […]

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