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Home»Posts tagged with»Florasaurus

Flora Kicks off New Campaign with 750kg Dinosaur Made of Plants

By Newsroom on March 29, 2016   FAB of the Day, Food, Latest, Launches, Marketing  

Flora Kicks off New Campaign with 750kg Dinosaur Made of Plants

It’s not quite Jurassic Park, but Flora is turning up to London’s Westfield Stratford Shopping Centre with something large, green and prehistoric in tow. The Unilever brand has constructed the Florasaurus, a 13m-long diplodocus made from plants weighing 750kg, and with a surface area of 35 sq m. Part of a £12.5m spend on Flora […]

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