2026 sees the eagerly anticipated unveiling of the Pott’s Partnership’s chef-prepped sauces in sustainable aluminium cans, a left-field move inspired by deep-rooted ethical commitments and head turning designs 1st inspired by the UK’s avant-garde craft beer movement. With their stocks and gravies being major beneficiaries of the transition to 100% recyclable aluminium cans back in […]
Award-Winning British Hummus Brand Launches Innovative Collection Designed for Health-Led Eating, Gut Health & Category Growth ChicP’s launch of their exciting new range of ‘functional’ hummus puts the brand in the lead as the only functional premium hummus brand in the UK, delivering on quality and taste. ChicP saw a gap in the market for […]
Saatchi & Saatchi’s and Mondelēz International have launched Born of Two Icons, a playful new campaign spotlighting the new limited-edition OREO Creme Egg Cookie. British culture loves celebrity, and OREO and Creme Egg are both iconic in their own right. With such famous parents, the OREO Creme Egg Cookie is basically the nepo-baby of the confectionery world […]
Pip & Nut, the UK’s number one nut butter brand, is celebrating its obsession-inducing taste credentials with a striking out-of-home campaign. Building on the success of Pip & Nut’s award-winning 2025 brand platform, Obsession Spreads, the out-of-home campaign taps into a simple consumer insight: once you try Pip & Nut, you’re converted. Ranked as ‘exceptional’ in […]
Exciting flavour innovation from the UK’s #1 lolly brand lands in-store from January Rowntree’s, the number-one lolly brand in Great Britain, is set to energise the ice cream aisle this year with the launch of two bold new products: Rowntree’s Fruit Explosion and Rowntree’s Fruit Pastilles Berries Landing in major retailers from 12th January, the […]
Lindahls is tapping into one of the biggest shifts in modern eating with its new high protein cheese range – a collection that offers health-savvy shoppers nutritious choices without sacrificing on time or taste. Lindahls’ Protein Quark Cheese, Protein Cottage Cheese, Protein Gouda Cheese Slices and Protein Greek Cheese have all been created with shoppers seeking quick, flavour driven, higher protein meals at front of mind. And, with almost one million TikTok posts dedicated to cottage cheese alone, the UK’s demand for protein […]
Tech startup Corvera has raised £1.5m to launch a pioneering AI software solution designed to give FMCG businesses fully automated supply chains and operations. The raise was driven by heavyweight global tech leaders and innovators including top tier pre-seed tech investor, Firstminute Capital, prestigious tech accelerator programme, Y Combinator, and angel investors Dom Maskell (exited Co-Founder of Runna) and […]
PIP ORGANIC is backing London food rescue charity, City Harvest, in its ongoing mission to combat food poverty and waste across London. The family-owned B Corp family drinks and snacking brand, based in Putney, helped the charity prepare for donations at the Acton and Battersea sites over Christmas, donating over 12,000 units of Pipsticks fruit snacks and […]
Latest trend reports suggest that 2026 will be another big year for ranges with a strong nostalgic pull, and products with compelling retro ties; specifically timeless dessert flavours which are increasingly being infused into product ranges as diverse as teas, granolas, chocolate bars, alcoholic beverages and of course sugar confectionery. Such flavours foster familiarity, reassurance and […]
DN Designs has completed the branding and packaging design for Wlue’s Makhana, a contemporary snack brand created to appeal to a younger, trend-aware consumer base. Positioned within the highly competitive FMCG snacks category, the project delivers a vibrant and expressive brand identity designed to stand out at shelf level and resonate with Gen Z audiences. […]