Goodfella’s Reconnects with their Italian-American Roots in New ‘Made with Respect’ Campaign

Goodfella’s Reconnects with their Italian-American Roots in New ‘Made with Respect’ Campaign

Goodfella’s means business. On Monday 1st April, the fastest growing frozen pizza brand rolled out its new marketing campaign: Made with Respect. Produced by Grey London, the heavyweight £4.2m investment is set to be the biggest of any frozen pizza brand in the last six years. Claire Hoyle, Head of Marketing at Goodfella’s, comments: “We […]

Straight Forward Design Teams with LGBTQ+ Artists for Skittles’ Pride 2019 Campaign

Straight Forward Design Teams with LGBTQ+ Artists for Skittles’ Pride 2019 Campaign

London brand and packaging design agency Straight Forward Design spearheads a new campaign for Skittles to mark Pride 2019. Throughout June and July, Pride events celebrating equality and inclusivity take place up and down the country. And for the past two years, Skittles has ‘given up’ its iconic multicoloured candies and packaging, ‘because during Pride […]

Iris and KFC Launch Cross-Stitch Chicken And It’s Finger Stitchin’ Good!

Iris and KFC Launch Cross-Stitch Chicken And It’s Finger Stitchin’ Good!

KFC, in collaboration with their digital agency Iris, have released a limited edition run of cross-stitch patterns to celebrate all things handmade. The new campaign is to highlight KFC’s hand breaded chicken, available every day in restaurant. Cross-stitch has quickly become the latest trend that our nation is obsessed with, so we have looked to […]

Cadbury Releases Its US Easter Ad Featuring Contest Winner Henri The Bulldog

Cadbury Releases Its US Easter Ad Featuring Contest Winner Henri The Bulldog

The Cadbury brand, released its updated Clucking Bunny commercial featuring Cadbury ‘Bunny’ Tryouts winner, Henri the bulldog. The commercial was originally set to air later in April but was accelerated due to overwhelming excitement the brand has received from its fans. Fans can see the commercial online now, staring Henri, and on national television beginning in […]

TBWA/Paris Produces a Compelling Hymn to McMuffins for McDonald’s

TBWA/Paris Produces a Compelling Hymn to McMuffins for McDonald’s

Customers will now no longer have to race across town to get to McDonald’s before the clock strikes and Egg McMuffins go off the menu, as they will now be available all day long. McDonald’s and TBWA\Paris have released a film to mark the occasion, which is executed with as much creative panache as we’ve […]

BBDO Dublin’s New Galaxy Ads Are ‘Accidentally Renaissance’

BBDO Dublin’s New Galaxy Ads Are ‘Accidentally Renaissance’

Accidental renaissance, meet exquisite chocolate. To taste Galaxy is to transcend the humdrum, and escape to a world of pure rapture. It’s better described with pictures than with words. To achieve that, BBDO Dublin tapped into the rising trend of “Accidental Renaissance”. Moments of everyday 21st century life, with a dramatically painterly vibe. The team […]

McDonald’s Proves its Brand Strength with Blurry Ads by TBWA\San Juan

McDonald’s Proves its Brand Strength with Blurry Ads by TBWA\San Juan

McDonald’s menu items are so recognisable that people barely need to see them to know what they are. That’s the upshot of a devious new outdoor and print campaign from TBWA\San Juan, which features classic menu items from the fast food chain— a Big Mac, a Happy Meal, a carton of french fries — blurred […]

Chiquita Teams with Snapchat Ahead of World Banana Day

Chiquita Teams with Snapchat Ahead of World Banana Day

Chiquita Brands International, the world’s leading banana company, announced a new partnership with Snapchat, the global multimedia messaging app, which will allow consumers to have fun with Chiquita in honour of World Banana Day on April 17th. Through the end of May SnapCodes will appear on 200 million Chiquita Blue Stickers, allowing fans of the […]

Flipz Gets a Unicorn-Themed Pack Makeover via Anthem!

Flipz Gets a Unicorn-Themed Pack Makeover via Anthem!

Anthem Worldwide, the global creative agency, has continued its partnership with pladis, the global snacking company behind some of the UK’s most-loved snacks, to develop packaging designs for an exciting new special edition variant for Flipz, the chocolate covered pretzel snack. Building on the unicorn craze that has swept the country, pladis UK&I have responded […]

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