FAB Finalists For The 26th FAB Awards Revealed!

FAB Finalists For The 26th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 26th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards building brands. […]

Blockhead: Beyond Gum, a Catalyst for LifeSource: The GateBlockhead: Beyond Gum, a Catalyst for Life

Blockhead: Beyond Gum, a Catalyst for LifeSource: The GateBlockhead: Beyond Gum, a Catalyst for Life

Blockhead goes beyond mere gum, serving as a catalyst for life’s adventures. Whether you’re conquering Everest or seeking a weekend pick-me-up at Glastonbury festival, Blockhead is your ultimate companion, designed to help you tackle whatever challenges life throws your way. Infused with functional ingredients like caffeine, CBD, charcoal, or vitamins, each variant delivers precisely what […]

McDonald’s launches ‘The Meal’: new integrated campaign removes the iconic smile from Happy Meal boxes® for the first time ever to mark Mental Health Awareness Week

McDonald’s launches ‘The Meal’: new integrated campaign removes the iconic smile from Happy Meal boxes® for the first time ever to mark Mental Health Awareness Week

McDonald’s UK and communications agency Ready10, together with Leo Burnett UK, today launch ‘The Meal’, a 360-degree, integrated campaign which removes the iconic smile from millions of Happy Meal® boxes to help spark family conversations about emotions during Mental Health Awareness Week (May 13th to 19th).  The multi-channel campaign follows research commissioned by McDonald’s which reveals […]

Sweety Ice Cream Unveils Bold New Look: A Tribute to Its Asian Heritage and Family Legacy

Sweety Ice Cream Unveils Bold New Look: A Tribute to Its Asian Heritage and Family Legacy

Chase Design Group revitalizes the brand, blending history and modernity to stand out in a competitive market Sweety Ice Cream, the high-quality mochi ice cream brand, unveils its new visual identity to further its mission of spreading the joy of mochi. Stacey and Sean Lee, and Tiffany Yang were children in 1978 when their parents […]

Albert Heijn Becomes First Grocery Retailer Globally to Share Ingredient-Level Product Climate Footprint with Consumers

Albert Heijn Becomes First Grocery Retailer Globally to Share Ingredient-Level Product Climate Footprint with Consumers

Albert Heijn, the leading Dutch grocery retailer, has made history by becoming the world’s first grocery retailer to start sharing transparently the climate impact of 1,100 of its private label food and beverage products with consumers via its stores and app. This initiative gives customers the first insights of the CO2e impact of their purchases. […]

MAGNUM ® PARTNERS WITH TROYE SIVAN TO CREATE THREE ALL-NEW MOOD-INSPIRED REMIXES IN OFFICIAL HONEY – REMIX EP RELEASE

MAGNUM ® PARTNERS WITH TROYE SIVAN TO CREATE THREE ALL-NEW MOOD-INSPIRED REMIXES IN OFFICIAL HONEY – REMIX EP RELEASE

Magnum® ice cream, the world’s authority on pleasure, has partnered with global award-winner and Grammy-nominated Australian singer-songwriter and actor Troye Sivan to create three all-new remixes of his track “Honey”, each designed to match three different moods – Euphoria, Wonder or Chill. The exclusive remixes will form part of Troye’s new Honey – Remix EP, […]

In a bold move that’s set to shake up taste buds across the region, KFC has joined forces with the iconic Cheetos to unveil a culinary sensation: Crunchin’ Cheese Fried Chicken!

In a bold move that’s set to shake up taste buds across the region, KFC has joined forces with the iconic Cheetos to unveil a culinary sensation: Crunchin’ Cheese Fried Chicken!

KFC has a reputation for pushing boundaries, and this collaboration with Cheetos is no exception. Teaming up with Cheetos, renowned for its bold and exciting flavors, KFC has created a fusion that’s larger than life – guaranteed to leave consumers craving more. Imagine the crunchiest collaboration yet: where Original meets Crunchin’ Cheese in the Colonel’s […]

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