MORRISONS AND LEO BURNETT GO TO EXTREMES TO CELEBRATE BRITISH PRODUCE IN NEW CAMPAIGN ‘FRESH FROM MARKET STREET’

MORRISONS AND LEO BURNETT GO TO EXTREMES TO CELEBRATE BRITISH PRODUCE IN NEW CAMPAIGN ‘FRESH FROM MARKET STREET’

Morrisons and Leo Burnett UK is highlighting Morrisons’ direct relationship with British farmers and fisherman as well as its commitment to getting quality produce onto the nation’s tables in its new integrated brand campaign, Fresh from Market Street. At the heart of the campaign are three 30” films –Fish, Veg and Meat – directed by award-winning filmmaker Nick […]

Little Dish launches first brand building campaign with agency Insiders – celebrating the reality of mealtimes with little kids

Little Dish launches first brand building campaign with agency Insiders – celebrating the reality of mealtimes with little kids

Healthy children’s food brand Little Dish has launched its first ever major brand building ads with a clever, funny OOH, radio and digital campaign capturing and celebrating the reality of mealtimes with young children. The work, launching today on radio, OOH and online across the UK features a bold headline claim: ‘Guaranteed to be eaten by […]

B&B studio partners with Sauce Shop on a ‘respectful refresh’ of brand and packaging design for the Nottingham-based condiment challenger

B&B studio partners with Sauce Shop on a ‘respectful refresh’ of brand and packaging design for the Nottingham-based condiment challenger

B&B studio has worked together with the founders of Sauce Shop to help strengthen and harmonise the brand’s packaging design as it grows from its market stall roots to establishing itself as a household name within the major grocers. Mindful of the brand’s independent spirit – the existing visual identity and packaging design was envisaged […]

Cadbury celebrates the iconic taste of Cadbury Dairy Milk with global integrated campaign

Cadbury celebrates the iconic taste of Cadbury Dairy Milk with global integrated campaign

In the UK, Cadbury takes over Piccadilly Lights today with its iconic Cadbury Dairy Milk chunk Today, Cadbury Dairy Milk is launching ‘It could only be… Cadbury Dairy Milk’, an integrated campaign developed by global creative agency of record VCCP, that aims to celebrate the iconic taste of Cadbury Dairy Milk. The equity-driving product campaign brings to life the unmistakable slow […]

Jacksons of Yorkshire launches “Rise Up” creative platform in TV advertising debut

Jacksons of Yorkshire launches “Rise Up” creative platform in TV advertising debut

Jacksons of Yorkshire launches their new brand re-positioning campaign this week (19th May). This is the first work to launch since Red Brick Road won the brand re-positioning brief in in 2024 and marks the brand’s first appearance on TV. The new “Rise Up” brand platform signals the quality and pride in every Jacksons loaf. Thanks […]

Derek&Eric Reimagines Little Dish with a Distinctive, Character – Led Brand World to Support Modern Families

Derek&Eric Reimagines Little Dish with a Distinctive, Character – Led Brand World to Support Modern Families

Independent branding studio Derek&Eric has unveiled a bold new identity for leading children’s food brand Little Dish, built around a distinctive idea: making happy, healthy mealtimes easier by turning trusted food into a trusted friend. A pioneer in fresh, nutritious meals for young children, Little Dish has long been the go-to for parents ‘in the know’. […]

New Originals Company making their own path

New Originals Company making their own path

New Originals Company, the first truly European tofu company, is delighted to unveil their visual brand identity, designed by BrandMe to communicate their defiantly different entrepreneurial spirit and timeless quality. The New Originals Company GmbH, based in Vienna, unites strong brands (such as Lunter, Omami and Inedit) in one brand house, to set the course […]

GNAW EXTENDS ITS CHOCOLATE TREAT APPEAL INTO THE IMPULSE FIXTURE

GNAW EXTENDS ITS CHOCOLATE TREAT APPEAL INTO THE IMPULSE FIXTURE

May 25 sees artisanal chocolate producer Gnaw launch its 4-strong Impulse bar offer (35g) consisting of four involving milk chocolate flavours wrapped in vibrant fully recyclable wrappers. Popcorn & Peanut, Honeycomb & Caramel, Sticky Toffee Pudding and Seville Orange  The arrival of a striking impulse offer has been central to Gnaw’s longer-term growth plans taking […]

WARBURTONS LAUNCHES LATEST AD, ‘THE INSPECTION’, STARRING OLIVIA COLMAN

WARBURTONS LAUNCHES LATEST AD, ‘THE INSPECTION’, STARRING OLIVIA COLMAN

Warburtons, the UK’s largest bakery brand, continues its tradition of partnering with Hollywood royalty for its iconic storytelling adverts, unveiling Academy Award-winning actress Olivia Colman as the star of the latest ad, ‘The Inspection’. The campaign creative was developed by Joyful & Triumphant, with the support of McCann Manchester for social, and the advert was […]

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