A reimagining of NESQUIK’s iconic rabbit mascot, Quicky, sits at the heart of a strategic pivot towards the new NESQUIK world. NESQUIK has partnered with global brand-led business transformation company FutureBrand to deliver a modern brand identity which will boost brand relevancy and enable growth into new audience segments. At the heart of the work […]
Naturya is moving from niche superfood product to everyday lifestyle brand, turning to FutureBrand for strategic positioning, visual identity and packaging design. The new identity will launch over the coming months and will be stocked in Sainsbury’s, Waitrose, Whole Foods Market, Planet Organic, Holland & Barrett, Ocado, Tesco, Boots, Superdrug and all good health food […]
Founded in 1987 and now present in more than 70 countries worldwide, Activia yoghurt is one of the French multi-national food company’s crown jewels – with more than 300 pots sold every second. In order to stay ahead of the market and further strengthen and premiumise the brand’s core digestive health proposition, FutureBrand was asked […]