Lindeman’s ‘Brings Out the Gentleman’ in New Campaign by JWT Melbourne
Treasury Wine Estates’ brand Lindeman’s is campaigning “to bring out the gentleman” in young Australian men through the launch of its new wine collection and brand campaign by J. Walter Thompson, Melbourne. Aptly named the Gentleman’s Collection by Dr. Henry John Lindeman, the campaign taps into the trend of ‘gentlemanliness’ in young Australian men. The […]