WHY CHANGE A GOOD THING? SMIRNOFF LAUNCHES NEW GLOBAL CAMPAIGN WITH CELEBRATING THE JOY OF KNOWING WHEN YOU’RE ON TO A GOOD THING

WHY CHANGE A GOOD THING? SMIRNOFF LAUNCHES NEW GLOBAL CAMPAIGN WITH CELEBRATING THE JOY OF KNOWING WHEN YOU’RE ON TO A GOOD THING

Smirnoff, the world’s no.1 vodka² has today announced the global roll-out of its newest campaign, Why Change A Good Thing, with a focus on the brand’s hero product, Smirnoff No.21. The campaign consists of a hero TV spot ‘Laugh’ which is dropping alongside a new suite of assets which will be rolling out worldwide across multiple touchpoints including […]

GUINNESS SPOTLIGHTS PREMIER LEAGUE FANS AT THE HEART OF ITS NEW GLOBAL CAMPAIGN

GUINNESS SPOTLIGHTS PREMIER LEAGUE FANS AT THE HEART OF ITS NEW GLOBAL CAMPAIGN

“Lovely Day for a Guinness” features fans from all 20 Premier League clubs and shines a light on the shared loved and devotion that connects football communities around the world With the opening weekend of the 2025/26 Premier League season, Guinness has unveiled its largest community-driven sports campaign, marking its second season as Official Beer and Official […]

GUINNESS MAKES ITS PREMIER LEAGUE DEBUT WITH BIGGEST-EVER GLOBAL CAMPAIGN THAT CELEBRATES OUR LOVE FOR THE BEAUTIFUL GAME

GUINNESS MAKES ITS PREMIER LEAGUE DEBUT WITH BIGGEST-EVER GLOBAL CAMPAIGN THAT CELEBRATES OUR LOVE FOR THE BEAUTIFUL GAME

As millions of fans eagerly anticipate the opening weekend of the 2024/25 season, Guinness is launching its largest global campaign to date, marking its debut as the Official Beer and Official Non-Alcoholic Beer of the Premier League. The launch follows another successful year for the iconic black pint, which has achieved double-digit growth for the […]