Impero and Pernod Ricard GTR create Jameson ‘Arrive Like a Local’ campaign exclusively for Global Travel Retail
Creative agency Impero launches ‘Arrive Like a Local’ Global Travel Retail (GTR) activation for Irish whisky brand Jameson; its first campaign since being appointed by the Pernod Ricard owned brand. The 360 campaign is now live in airports across 18 markets. Briefed to cement Jameson’s position as a global leading brand, Impero created and implemented […]