Fold7 has created a global TV, digital and print campaign for Kronenbourg 1664 Blanc. Breaking this week, it is part of the ‘Good Taste with a Twist’ campaign launched in June. It underlines the *wit beer’s premium positioning and French heritage, heroing its standout blue bottle and signature flavour with a hint of citrus. The […]
Kronenbourg 1664 Blanc has unveiled its first work since appointing Fold7 as the brand’s Global Creative Partner in January. The new campaign ‘Good Taste with a Twist’, underlines the *wit beer’s premium positioning and French heritage, heroing its standout blue bottle and signature flavour with a hint of citrus. The work depicts a world a […]
