Forty Spotted turns Gin on its head with striking new packaging

By Newsroom on December 3, 2020   Alcoholic, Beverages, Creative Gallery, Design Gallery, Latest, Marketing, Packaging  

Tasmania’s Forty Spotted Gin has undergone a dramatic redesign by brand and packaging innovation agency Boldinc, including a category first bespoke bottle, specifically engineered to be displayed upside down. According to creative director Steve Smith it was clear from the beginning that the brand needed to make waves. “We knew the historical link of Forty […]