‘Connected Packaging: The Game-Changing Marketing Tool’ offers in-depth insights into the future of brand-consumer interactions Creative technology studio Appetite Creative today announced the launch of a brand-new book, ‘Connected Packaging: The Game-Changing Marketing Tool’ authored by its Managing Director, Jenny Stanley. A pioneer in the connected packaging industry, Stanley’s comprehensive guide offers fresh perspectives on […]
Today, James Cropper, the global market leader in advanced materials and paper products, unveiled its latest sustainable solution for the drinks industry – tops and bases for inner bottle packaging made from moulded fibre. Specifically designed for the champagne and whisky market in an industry first, the tops and bases are made from Colourform – the thermoformed, moulded […]
The UK will see the first-ever automatic rotary yakitori machine-operated concept launch in London this October under the name of Yari Club. The opening of Yari Club, a 20-cover QSR, on St Martin’s Lane in Central London, will mark the first time such a machine has been seen outside Asia. It is launched by Jimmy […]
Clipper Teas, the Beaminster-based B Corp brand owned by Ecotone UK, has launched a special pack for food service operators that celebrates 40 years of ethical and sustainable tea production in the county. The Fairtrade tea brand has expanded its range with a new design to commemorate its Dorset heritage, featuring renowned regional landmarks. With […]
The agency also conceived a chilled out Cristopher who is arguably the second-ever human brand mascot of Indian advertising, after Onida’s Devil. Gopal Snacks Limited is the 4th largest manufacturer of ethnic savouries with a market cap of ₹4324 Cr. It is also the largest Gathiya manufacturer in the world by market share. (India Fiscal 2023, Source: […]
Citizen Spritz announce the launch of its ready-to-drink (RTD) non-alcoholic spritzes. Following Citizen Spritz’s initial launch of full-size instant spritz mixes in bottles in early 2023, this new venture marks the brand’s entry into the burgeoning RTD market, catering to consumers seeking convenient and flavourful non-alcoholic options. With RTDs becoming increasingly popular among consumers moderating […]
Nando’s is bringing back its iconic Mango & Lime spice for a VERY limited time. Last on the menu in 2020, the fan favourite flavour combines Nando’s PERi-PERi with sweet mango and fresh lime for a fruity but fiery taste. To celebrate the return of the spicy classic, Nando’s has teamed up with rental e-bike […]
Gü – masters of the indulgently layered desserts delivers a new way to enjoy the ultimate Friday night treat, with the launch of their latest luxurious innovation, the Gü Frozen Sundae range. The iconic brand’s entry into the frozen dessert category is driven by a notable increase in home indulgence over the past three years, […]
ZOE, the science and nutrition company, is on a mission to improve the health of millions by helping people make smarter food choices. Already well-known for their personalised nutrition guidance & technically advanced at-home tests with distinctive yellow branding, such as their connected skin patches, as sported by Dragon’s Den investor, Steven Bartlett. ZOE are […]
New integrated campaign is part of Brooklyn’s ‘Brewing for Impact’ initiative aiming to spotlight the ancient, drought-resistant grain fonio Carlsberg has teamed up with Brooklyn Brewery to launch an integrated campaign surrounding a world first 100% fonio beer, made without the use of any barley or bittering hops. The beer, brewed in the Carlsberg Research […]
