Creative activation from Absolut Vodka & SPRITE, the latest innovation from The Coca-Cola Company and Pernod Ricard, shows Londoners they don’t need reservations, invites, or wristbands to pull off the perfect hangout. They’ll just need a blanket. No plan? No problem, as Absolut Vodka & SPRITE transformed billboards around Clapham Common, London, into giant 32-sheet […]
Budweiser, part of AB InBev, has joined forces with legendary artist Sir Peter Blake, the godfather of British Pop Art to launch an exclusive limited-edition can which doubles as a collectable piece of Pop Art. Giving people the chance to own a piece of timeless art, the collaboration between the iconic American beer brand and […]
£400,000 Multi-Media Spend Targets Drinkers in London and Manchester Four Roses bourbon has launched its first-ever consumer advertising campaign, targeting a younger whiskey drinker, with a range of support for on-trade stockists across the UK. Commissioned and co-ordinated by the brand’s long-term distributor, Spirit Cartel, the £400,000 digital outdoor and social media campaign is entitled […]
With the 6th National Nourish awards taking place in London in just over a month’s time (Sept 29th), founder Diana Babics is very proud of the influence Nourish has been able to provide functional foods & drinks that place as much emphasis on ‘nutritional wealth’ as they do taste texture. Indeed, since the inaugural year […]
Beefeater collaborates with Lakwena to celebrate The Spirit of London
Beefeater, the World’s Most Awarded Gin, worked with Missouri to help create a limited-edition bottle and suite of assets that represents ‘The Spirit of London’ – the home of Beefeater for over 200 years. After a deep dive into potential collaborators that embodied the shared values of Beefeater, Missouri commissioned Lakwena, a London-based artist known […]
In response to the devastating impact of Covid-19 on the hospitality sector, Soho Summer Street Festival, led by Soho Estates and Shaftesbury, is a Soho-wide initiative to unite the area ensuring that it will remain the beating heart of London’s food and drink scene. With the fear that many venues will have to remain closed due […]
As the clocks go back and the days get shorter, Sol is inviting Londoners to come down and enjoy a Sol in the sun at UK’s first bar where the sun never sets! Between Thursday 24th and Saturday 26th October, The Sol Bar will extend the British summertime by bottling up the feel-good power of the sun […]
Pip & Nut launch their first advertising brand and product campaign with creative partner Who Wot Why, to raise awareness of the brand and their range of nut butters. In the ‘Superfans’ campaign, Pip & Nut obsessed squirrels bring to life the social posts from equally Pip & Nut obsessed fans. The real squirrels, together […]
Serata Hall, the latest bar from Albion & East, has now opened in Shoreditch with an identity by London-based branding agency & SMITH. Located on Old Street roundabout, Serata Hall is a relaxed and informal venue, offering pizzas and sharing plates, bottomless brunches, gin masterclasses and a regular liquor club. The new identity for Serata […]
Hospitality design specialists DesignLSM have been working with renowned Indian restaurateur and Masterchef judge Zorowar Kalra to bring his admired ‘Farzi Café’ concept to the UK market. Founded from a strong, authentic Indian knowledge base, Farzi Café playfully re-invents and revolutionises people’s perception of Indian cuisine with a unique modernist approach. The concept immerses diners into a […]