Lyre’s, the world’s most awarded non-alcoholic spirits brand, prepares to kick off its second year in partnership with Alcohol Change UK by further amplifying its sponsorship of Dry January®. As a headline partner of the charity’s world-renowned behaviour change campaign, Lyre’s will now cover two categories; Official Spirit and Official Wine Sponsor. It will also be […]
Lyre’s – the world’s most awarded non-alcoholic spirits brand – is launching its UK retail shop and bar at Bluewater shopping centre. Opening on November 25th, the pop-up will champion Lyre’s Classico Grande 75cl, the perfect alcohol-free accompaniment to the festive season – along with a selection of other premium non-alcoholic spirits. In addition to […]
Pink London Spirit launches exclusively in the UK – RRP 700ml priced £23.50 Five ready-to-drink premix drinks: G&T, Amalfi Spritz, Classico, American Malt & Cola and Dark ‘n Spicy - RRP £8.99 for 4x250ml Distributed via Proof Drinks in the UK and showcasing at Imbibe and also available from www.lyres.co.uk
Non-Alcoholic Spirits Brand LYRE’S Launches Six New Products Extending Its Award Winning Range
Campaign promotes inclusivity, excitement and empowerment of being ‘dry’
Lyre’s, the creators of a newly launched premium range of 13 non-alcoholic spirits unveils its first UK brand campaign with the aim to inspire consumers to be proud to opt out without being left out and to find a “kindred spirit”. The campaign kicks off 19th February 2020. The no and low category is the […]