Yes Chef! Merchant Gourmet’s ‘Yes Chef’ campaign encourages everyone to embrace their inner chef

Yes Chef! Merchant Gourmet’s ‘Yes Chef’ campaign encourages everyone to embrace their inner chef

The new ‘Yes Chef’ campaign from Insiders launches across OOH, VOD, social and digital. This January, anyone can embrace their inner chef thanks to Merchant Gourmet’s latest campaign, ‘Yes Chef’, created by creative studio Insiders. The campaign brings the brand’s Everyday Gourmet platform to life in a bold new way and will be running until the end of […]

Cheaters come out of the pantry: Merchant Gourmet launches first national OOH ad campaign 

Cheaters come out of the pantry: Merchant Gourmet launches first national OOH ad campaign 

Merchant Gourmet, the UK’s #1 ready-to-eat lentils, grains & chestnuts brand, has launched its first national OOH ad campaign, celebrating the art of ‘cheating’ your way to a great meal. The ‘Proud Cheaters’ campaign, created by Insiders,  will run nationally across OOH, social, online and with a range of influencers. It focuses on how Merchant […]

Merchant Gourmet launches Lunch Made Simple Campaign with podcast sponsorship strategy devised by Yonder Media

Off Menu & Happy Place are among the podcasts to feature the brand

Merchant Gourmet launches Lunch Made Simple Campaign with podcast sponsorship strategy devised by Yonder Media

Merchant Gourmet, the UK’s leading pulses and grains brand, is embarking on a marketing campaign planned by Yonder Media which harnesses the power of some of the UK’s most popular podcasts. The campaign launches next week. It sees Merchant Gourmet sponsor Fearne Cotton’s ‘Happy Place’, James Acaster & Ed Gamble’s ‘Off Menu’, Dr Rupy Aujla’s […]

Merchant Gourmet and Waitrose Team Up to Launch In-Store Grain & Graze Counter

Merchant Gourmet and Waitrose Team Up to Launch In-Store Grain & Graze Counter

Merchant Gourmet, the market-leading healthy pulses, grains, seeds and nuts brand, has announced a partnership with Waitrose to bring shoppers in Salisbury an exclusive healthy eating pop-up counter. For a limited time, foodies and fans of the Merchant Gourmet range will be able to visit the Grain & Graze counter for healthy and delicious food […]