Wunderman Thompson has partnered with KitKat to bring its iconic ‘have a break’ positioning, with the world’s first AI-powered staring contest.
Wunderman Thompson and KitKat launch the world’s first AI-powered staring contest
STARBUCKS Helps Coffee Lovers Make It Theirs At Home In New Global Campaign
Nestlé have launched a global campaign under the Starbucks brand, after the two marketing giants recently established a global alliance, which features a wide variety of Starbucks café now available to enjoy at home. The campaign is the second created for the brand by MRM Spain after McCann Worldgroup Spain (McCann + MRM + Momentum) successfully pitched and won […]
Smarties partners with Echo to bring children’s learning to life through interactive design
Echo redesigns the packaging for SMARTIES Music Creator and develops new downloadable online learning resources to encourage children to learn music in a fun and playful way
Brand design agency Echo announces its latest work with children’s confectionery brand, SMARTIES in redesigning its SMARTIES Music Creator (recorder) alongside a number of downloadable online resources that bring music and learning to life. The digital learning resources offer children an interactive brand experience and the opportunity to acquire a new skill by engaging with […]
Nestlé Aero Brings People Together with Experiential Campaign to Celebrate the Launch of Aero Bliss
Premium confectionery brand Aero Bliss shares the indulgent pleasure of chocolate in an experiential out-of-home campaign which even dispenses its brand new velvety, whipped bubbles. Breaking this weekend at Westfield London (June 15) and running for two days on Saturday and Sunday (12-6pm), the campaign aims to create special moments by engaging people in an […]
Buxton Natural Mineral Water Invests £1.8M into the ‘Here’s to the Up & Coming’ Campaign
Buxton Natural Mineral Water is launching a brand new TV and marketing campaign that will champion emerging talent from the world of sport, music, and dance, as they demonstrate the will to rise up and pursue their passions. The £1.8m campaign follows on from Buxton’s major brand refresh in spring this year, the first refresh […]
Nestlé Launches Ever-So-Kiwi ‘The Makings of a Classic’ Campaign
Nestlé has launched a campaign to celebrate that ever-so-Kiwi tradition of mixing Nestlé Reduced Cream and Maggi Onion Soup, for the purpose of dunking chips. “The Original Kiwi Dip”, as it’s called, has become an iconic piece of New Zealand culture over the years. But, times change and this classic needed a little reinvigorating to […]
Häagen-Dazs Announces New Spirits Collection Hitting Shelves Across the US
The Häagen-Dazs Spirits Collection is rolling out to retailers nationwide in the US. The new line of rich, creamy, spirit-infused desserts includes five indulgent ice cream flavours, a new cookie square and a decadent non-dairy option. “The Häagen-Dazs brand is built on a passion for transforming the finest ingredients into extraordinary ice cream experiences,” said Rachel Jaiven, […]
Thrill-Seeking Dad Shows How He Gives 100% with Shredded Wheat in Campaign by McCann London
Shredded Wheat is showing how 100% whole grain Shredded Wheat helps people get 100% from life in a television commercial launching today, the latest instalment of its “Life’s Better Shredded” brand platform. The commercial created by McCann London features a thrill-seeking father reliving the glory days of his youth. Filled with 100% whole grain Shredded […]
Festive Pop-up Launches in London Serving Quality Street Cocktails
Chocolate-loving Londoners can soon try their favourite Quality Street flavours in the form of cocktails at a new festive pop-up. Bar Humbug, a festive cocktail spot launched by Sainsbury’s, is opening in New Oxford Street on December 7-8. The supermarket has teamed up with mixologists Sweet & Chilli to serve up drinks inspired by the […]
McCann Hong Kong Unveils Nescafé Mild Black Coffee with Ad Featuring Kenneth Tsang
McCann Hong Kong has released new work for Nescafé Ready to Drink (RTD) Coffee – the market leader and a time-honoured brand in Hong Kong. The campaign launched a new product in keeping with current wellness trends – Mild Black Coffee, a low calorie, sugar and milk free beverage. McCann Hong Kong’s campaign uses […]