Mads Mikkelsen Deals with the Person Responsible for Carlsberg’s Old Beer in the UK. Probably.

Mads Mikkelsen Deals with the Person Responsible for Carlsberg’s Old Beer in the UK. Probably.

Carlsberg brand philosopher Mads Mikkelsen returns to UK TV screens this May, as part of Carlsberg UK’s ambition to tell 97% of UK adults about new Carlsberg Danish Pilsner. The new UK-specific TV ad by Fold7, will run through summer and deliver the same honesty and humour as the campaign that has captured the attention […]