Probiotic breakfast brand Oat Cult is turning a dessert favourite into breakfast with the launch of Tiramisu Oat Cult, its latest limited-edition overnight oats flavour. Launching exclusively to Oat Cult members, Tiramisu combines a hit of real decaf coffee with cocoa and creamy oats, delivering the familiar sweet-and-bitter combination of the classic Italian dessert (without […]
Pagan rituals, dark comedy and breakfast aren’t usually found in the same sentence – but a new ad from overnight oats brand Oat Cult, is about to change all that. The ad, created by Insiders and out this week, launches Oat Cult, a new probiotic overnight oats brand, into the UK market with a dark and funny […]
Overnight oats are one of the UK’s biggest growth areas – they’re amazingly good for you, delicious – and the top-searched UK food trend on TikTok with 70,300 monthly searches and a 49% increase year-on-year. But though most people love them, overnight oats are a faff to make. Enter Oat Cult: the UK’s first ready-to-mix […]