pladis-owned McVitie’s is bringing some of its most iconic brands together for the first time with amulti-million pound campaign packed full of feeling that spotlights the role McVitie’s plays in everyday moments of connection across Britain. The work, developed in partnership with adam&eve\TBWA, builds on the success of ‘There’s Only One’, the 2023 Masterbrand campaign […]
Anthem Worldwide, the global creative agency, has continued its partnership with pladis, the global snacking company behind some of the UK’s most-loved snacks, to develop packaging designs for an exciting new special edition variant for Flipz, the chocolate covered pretzel snack. Building on the unicorn craze that has swept the country, pladis UK&I have responded […]
Anthem Worldwide has continued its partnership with pladis, the global snacking company behind some of the UK’s most-loved snacks, to develop a brand identity and packaging designs for premium biscuit brand, ‘Meredith & Drew.’ Meredith & Drew, manufactured by pladis, is a brand with vast history including a royal warrant first granted by Queen Victoria […]
Anthem Worldwide, the global creative agency has continued its partnership with McVitie’s owner, pladis group to create packaging designs for a limited- edition line extension to the much-loved Jaffa Cakes brand. Following Jaffa Cakes’ packaging refresh in 2017 celebrating consumers’ unique approach to eating the product, also created by Anthem, pladis group briefed the agency […]