Heineken & RTH Debut Exclusive “Ponchirt” For #Heineken100 Program

Heineken & RTH Debut Exclusive “Ponchirt” For #Heineken100 Program

Heineken, the world’s leading international brewer, launched a collaborative poncho/shirt hybrid with Los Angeles based fashion brand RTH as part of the 2014 #Heineken100 program. Now in its fifth year, the #Heineken100 program partners with imaginative designers to create a series of coveted custom lifestyle products, not available at retail, and shares them with 100 […]