Carlsberg have unveiled the latest additions to their “Betterment” campaign starring Mads Mikkelsen. The two films by Fold7, aired in Denmark before rolling-out across other European markets. “The Delivery” dramatises Carlsberg’s brand philosophy and follows Danish actor Mads Mikkelsen as he cycles through the streets of Denmark, reflecting on the idea that anything can be […]
A beer tap in the seat? Foot massage or a 15 course dim-sum meal? Carlsberg does the taxi experience better for Hong Kong commuters in its latest campaign. The total global number of licensed taxi and private hire vehicles and driver licenses reached record levels this year. Total licensed vehicle numbers in England alone increased […]
