Jim Beam’s Smart Assistant Pours You A Well-Deserved Shot At Your Request

Jim Beam’s Smart Assistant Pours You A Well-Deserved Shot At Your Request

 If you thought virtual assistants like Google Home and Amazon’s Alexa were missing something, this version will fill the void—both in your expectations and your heart. Jim Beam has introduced ‘JIM’, the “world’s first” smart decanter and your very own bartender. Voiced by seventh-generation Master Distiller Fred Noe, ‘JIM’ comes with a little compartment […]

Burger King and Cheetos Introduce Flamin’ Hot Mac n’ Cheetos

Burger King and Cheetos Introduce Flamin’ Hot Mac n’ Cheetos

Burger King and the Cheetos brand are introducing the next big portable snack mashup, new Flamin’ Hot Mac n’ Cheetos. The snack is a combination of creamy mac n’ cheese coated with the flavour of crunchy Flamin’ Hot Cheetos cheese snacks. The spicy twist on classic mac n’ cheese is being offered November 30 for a limited time at […]

Beer ‘World-First’ as New Brew Goes on Blockchain Technology

Beer ‘World-First’ as New Brew Goes on Blockchain Technology

A world-first has been achieved by two Northern Ireland businesses that were brought together by the Ulster Bank-powered Entrepreneurial Spark hub in Belfast. Ireland Craft Beers and technology firm arc-net have collaborated to create a new beer brand that will be placed on a Blockchain platform – the first time this has been done anywhere […]

The Makers of ‘‘Not Your Father’s Root Beer” Debut New Bourbon from Small Town Craft Spirits

The Makers of ‘‘Not Your Father’s Root Beer” Debut New Bourbon from Small Town Craft Spirits

Small Town Craft Spirits announced the launch of Not Your Father’s Bourbon, the first in a new line of spirits for the spirits company. The innovative company is putting an exciting spin on the centuries-old spirit for a new generation of whiskey drinkers and cocktail connoisseurs. Crafted for veteran and novice bourbon drinkers alike, Not […]

Theatre lovers can skip the refreshment queue with MyOrder London

Theatre lovers can skip the refreshment queue with MyOrder London

London’s leading arts venues combine to launch the capital’s first centralised refreshment mobile and online ordering service. Revolving around theatres, concert halls and performing arts spaces in central London, MyOrder London, powered by Preoday, helps theatregoers beat interval and pre-performance queues by letting them order and pay for refreshments in advance of their visit. At […]

Keri Juice Blenders Shakes up the Australian Juice Market with ‘Pothole Gardens’

Keri Juice Blenders Shakes up the Australian Juice Market with ‘Pothole Gardens’

Keri Juice Blenders has announced its launch in Australia, which was amplified through unique ‘Pothole Garden’ sampling installations in Sydney and Melbourne via The Distillery London and the Pothole Gardener creating tiny ephemeral worlds on city-side pavements. Scenes from each of the Keri Juice Blenders bottles were brought to life in each garden which showcased a miniature […]

Ballantine’s Makes History with Launch of First Ever 15 Years Old Single Malt Series

Ballantine’s Makes History with Launch of First Ever 15 Years Old Single Malt Series

For the first time in its 190-year history, Ballantine’s has unveiled three 15 years old Single Malts, each unique in flavour and from three of its signature distilleries: Glenburgie, Miltonduff and Glentauchers. This move sees Ballantine’s look to meet the growing demand for Single Malts and allow a new generation of discerning drinkers to discover the […]

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