Greatergood Brands creates a bold and ballsy new brand in alcohol-free drinks

Greatergood Brands creates a bold and ballsy new brand in alcohol-free drinks

London-based brand and packaging design agency Greatergood® Brands has unveiled Reformed Characters – a bold new brand shaking up the alcohol-free drinks category. Conceived and created entirely in-house, Greatergood® developed every aspect of the launch: from brand naming, strategy, and positioning, through to packaging design, retail strategy, and integrated marketing. Reformed Characters is a premium range of alcohol-free botanical […]